Archive by category Marketing Trends

New Directions in Marketing Campaigns

Wendy’s Pilots Underground Delivery System For Mobile Orders

Wendy’s Pilots Underground Delivery System For Mobile Orders

Wendy’s has formed a new partnership with Pipedream, a hyperlogistics company, to pilot its underground autonomous robot system with the goal of delivering digital food orders from the kitchen to designated parking spots in seconds, for faster and more convenient pick-up experiences for Wendy’s digital customers. Wendy’s is the first quick service restaurant (QSR) to […]

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Farm.One Opens Brooklyn Vertical Farm

Farm.One Opens Brooklyn Vertical Farm

Farm.One has opened its Neighborhood Farm in Prospect Heights, Brooklyn. The hydroponic indoor vertical farming company is known for its unique and flavorful luxury salad greens, specialty herbs, edible flowers and microgreens serving local chefs and its Farm Membership direct-to-consumer program. Farm.One’s low-volume, high touch, “kitchen table” approach has brought accolades from both local residents […]

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The Home Depot Furthers Investment In Renewable Energy At Stores

The Home Depot Furthers Investment In Renewable Energy At Stores

The Home Depot is partnering with DSD Renewables (DSD) to install 13 megawatts (MW) of solar power on the rooftops at 25 store locations in California. This is a part of The Home Depot’s renewable energy goal to produce or procure 100 percent renewable energy equivalent to the electricity needs for all Home Depot facilities […]

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Lowe’s Invests In Renewable Energy With Rooftop Solar Panels At 174 Locations

Lowe’s Invests In Renewable Energy With Rooftop Solar Panels At 174 Locations

In line with its goal to reach net-zero greenhouse gas emissions by 2050, Lowe’s has announced details of rooftop solar panel installations at 174 store and distribution center locations nationwide. Once each site is completed, the solar panels will provide 90% of the energy usage at each location. Lowe’s rooftop solar panel installations will span […]

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NBA And Cosm To Bring Immersive Games To New Experiential Venues

NBA And Cosm To Bring Immersive Games To New Experiential Venues

The NBA and Cosm, a leading immersive technology, media, and entertainment company, have announced a multi-year partnership that will feature a new live game viewing experience for fans. In this first-of-its-kind partnership, Cosm will produce and present select games from NBA League Pass, the league’s out-of-market live game streaming service, in immersive 8K on large-scale […]

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Kohl’s Opens In Downtown Milwaukee

Kohl’s Opens In Downtown Milwaukee

As a part of its longstanding commitment to its headquarters city, Kohl’s is developing its first-ever downtown Milwaukee store, opening in Fall of 2023. The new Milwaukee store is a key part of its growth market store strategy, allowing it to enter previously untapped markets that could not support a full-sized Kohl’s store. The Milwaukee […]

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Mercedes-Benz To Launch Branded High-power Charging Network

Mercedes-Benz To Launch Branded High-power Charging Network

Mercedes-Benz announces far-reaching plans to launch a global high-power charging network across North America. The Mercedes-Benz high-power charging network will greatly enhance customers’ charging experience, accelerate the journey towards the all-electric future and create a global infrastructure asset with future value-creation potential. The Mercedes-Benz charging hubs will be located in key cities and urban population […]

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ChargePoint & Lexus To Provide Convenient, Accessible Charging Solutions

ChargePoint & Lexus To Provide Convenient, Accessible Charging Solutions

ChargePoint electric vehicle charging network, has formed a new agreement with Lexus to enable drivers of Lexus’ all electric RZ 450e crossover with access to ChargePoint’s home and public charging solutions. Participating Lexus dealers will offer customers the option to purchase a ChargePoint Home Flex Level 2 charger at the dealership. The Home Flex is […]

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Tractor Supply Rebrands Pet Specialty Business To Petsense By Tractor Supply

Tractor Supply Rebrands Pet Specialty Business To Petsense By Tractor Supply

Tractor Supply, the largest rural lifestyle retailer in the U.S., announced that its award-winning loyalty program, Neighbor’s Club, will be adding new services for members and new ways to earn through its pet-exclusive retailer, Petsense – which will now be rebranded as Petsense by Tractor Supply. The latest updates to Neighbor’s Club, which currently has […]

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Zoom Room Opens 100th Location

Zoom Room Opens 100th Location

Zoom Room, the venture-backed, revolutionary indoor dog training gym, has opened its 100th location. With the pet industry projected to reach $277 billion by 2030, Zoom Room is trailblazing the path forward through its model of positive training and socialization. For the nearly 5 million consumers that also became new pet owners in that same […]

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Cinemark Updates Theatre Design

Cinemark Updates Theatre Design

Cinemark has opened its Cinemark Missouri City and XD theatre within Fort Bend Town Center in southwest Houston. The 14-screen theatre is the first to showcase a reimagined theatre design, and it brings the best in exhibition to Houston moviegoers, with immersive, first-class amenities including two XD auditoriums, all Luxury Lounger recliners and a new […]

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Luxury Dine-In Cinema Venue Opens At Nashville Yards

Luxury Dine-In Cinema Venue Opens At Nashville Yards

Southwest Value Partners and AEG, joint venture partners and co-developers of the Nashville Yards’ music venue and entertainment offerings, have announced an agreement with EVO Entertainment Group, to open a more than 48,000 sq. ft. experiential cinema and entertainment destination at Nashville Yards. Plans for EVO Entertainment Nashville Yards, slated to open in late 2024, […]

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Taylor Morrison Unveils Yardly

Taylor Morrison Unveils Yardly

As one of the first national homebuilders to venture into the build-to-rent market, Taylor Morrison is continuing its commitment to the space with an unveiling of its new brand name, Yardly. “There is so much to be excited about in the emerging build-to-rent space, but above it all is the opportunity to serve more consumers-at […]

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SIXT Launches Integrated Marketing Campaign In The U.S.

SIXT Launches Integrated Marketing Campaign In The U.S.

SIXT, one of the leading global mobility providers, has launched its new integrated marketing campaign in the U.S. Entitled “Rent-THE-Car.” The campaign leans into the premium experience and superior fleet SIXT offers. With launching its advertising in the U.S., the company is challenging the “a” in the “Rent-A-Car” category by being the first “Rent-THE-Car.” The […]

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Hertz Transitions To Electric Vehicles

Hertz Transitions To Electric Vehicles

Hertz has announced a new public-private partnership initiative, Hertz Electrifies, aimed at accelerating the transition to electric vehicles. In partnership with mayors across the country, Hertz will bring its EV fleet to American cities, while supporting the build out of charging infrastructure. “Electric vehicles are poised to transform the future of mobility,” said Hertz CEO, […]

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