The McBride Sisters Wine Company, North America’s largest Black-and-women-founded wine business, has unveiled its enhanced collection of SHE CAN Wines and spritzers. Bringing together lush flavors, bold designs, and an all-new can size, this rejuvenated collection represents a harmonious blend of quality and empowerment, pairing well with a variety of moods and on-the-go occasions.
These redesigned cans shimmer with vibrant colors and echo the brand’s mantra: “SHE CAN have experimentation and empowerment on her own terms.”
The collection offers four bold flavors – Dry Rosé, Crisp White, Berry Spritz, and Tropical Spritz . Consumers will enjoy these calorie conscious, vegan-friendly sips, which are Carbon Neutral Certified and made without artificial ingredients, from a selection of California’s finest grapes.
Andréa McBride John, CEO and Cofounder of McBride Sisters Wine Co., said, “We’re not only shifting paradigms in the wine world; we’re crafting an experience that resonates with consumers’ essence, aspirations, and adventures.”