SCHEELS partnered with Mood Media, (www.moodmedia.com), to build a unique in-store experience. Approximately 460 strategically placed LED screens were installed throughout each SCHEELS store, including custom-engineered two-sided column installations and dramatic staircase features, creating five distinct zones that guide the customer journey. High-Resolution LED walls deliver vibrant visuals with exceptional clarity and brightness.
“With consumers expecting digital engagement and authentic experiences, we’re evolving how we connect with our customers. These dynamic LED installations represent the next chapter in our stores’ evolution, allowing us to create targeted, responsive content that speaks directly to our local communities while maintaining consistency across our brand,” said Jason Loney, VP of Store Development at SCHEELS.
Mood Media Partners With SCHEELS On Digital Signage
