Consumer Product Introductions
Levi Strauss & Co. has appointed Gianluca Flore as Exec. V.P. & Chief Commercial Officer. Reporting to Michelle Gass, President & CEO, Flore will join the company’s executive leadership team and will be responsible for the commercial operations of the Levi’s brand across all global channels, including stores, e-commerce and wholesale. Flore joins LS&Co. from […]
SKYY Vodka has introduced SKYY Vodka & Soda, a premium canned cocktail available in two citrus-led flavors: Lemon & Elderflower, and Lime & Mint. These convenient ready-to-drink (RTD) cocktails feature key ingredients including real SKYY Vodka, soda, and natural citrus and botanical flavors, and they are gluten-free, vegan and 90 calories per cocktail. “Since its […]
Voodoo Ranger, known for its cult-favorite IPAs, has launched its hard tea, Voodoo Ranger Hardcharged Tea. Hardcharged Tea is made with real tea and beckons the bold with 7% ABV. Bringing the attitude to hard iced tea, Hardcharged Tea is now available nationally in four flavors, including Lemon, Peach, Half & Half and Razz Pop. […]
Pringles are out-of-the-can and into the bag for a whole new way to enjoy the iconic crisps. The snacking masterminds at Pringles are bringing flavor mastery to an entirely new format with its first-ever puffed offering – Pringles Mingles – a puffy, shareable snacking experience. New Pringles Mingles are crispy on the outside and light […]
The Chips Ahoy! brand is unveiling its first-ever certified Gluten Free chocolate chip cookie. The Chips Ahoy! Gluten Free cookie is a revolutionary, new permanent addition to the brand’s innovative lineup. The cookie’s creation was a special undertaking – developed over the course of years to yield an unbeatable texture and decadent taste – capturing […]
Nestlé is introducing Vital Pursuit, a new line of foods intended to be a companion for GLP-1 weight loss medication users and consumers focused on weight management. The products are high in protein, a good source of fiber, contain essential nutrients, and they are portion-aligned to a weight loss medication user’s appetite. Vital Pursuit will […]
Graco, America has announced the next generation of soothing products. The new SmartSense Soothing Bassinet uses innovative and patented technology to automatically detect and respond to baby’s cries with over 1,000 combinations that emulate parents’ natural comforting motions and soothing. Kerry Strzelecki, V.P., Brand Management at Graco, said, “The SmartSense Soothing Bassinet exemplifies our dedication […]
Marvin has announced a new automated solution in which stunning design and smart technology seamlessly merge to offer more convenience and control over air, light and views with Marvin Connected Home. Quiet, super-smooth operation ensures minimal disruption and smart sensors automatically respond to incoming rain or indoor air quality. Automated windows and doors from Marvin […]
SimpliSafe, maker of award-winning smart home security systems, will give select customers early access to its live guard outdoor protection service. With live outdoor monitoring, the service uses advanced AI to detect when someone is approaching the home. SimpliSafe’s new monitoring service introduces a revolutionary double-layer approach to home security, combining the power of artificial […]
Coca-Cola has introduced Coca-Cola Spiced and Coca-Cola Spiced Zero Sugar in the United States and Canada. Coca-Cola spiced blends the iconic taste of Coca-Cola with a burst of refreshing notes from raspberry and spiced flavors. Available sizes include 7.5 fl oz; 12 fl oz; 16.9 fl oz; 20 fl oz; and 2 Liters. This is […]
Absolut is entering the Ready-to-Serve category with its new Absolut Cocktails line with Vodka Mojito and Raspberry Lemonade flavors. “With prepared cocktails as the fastest growing spirits category, trending to overtake wine and spirits this year, we’re excited for Absolut to officially enter into the Ready-to-Serve space,” said Reshma Dhati, Senior Brand Director of Marketing, […]
The Glenlivet Scotch whisky, has added The Glenlivet Rum and Bourbon Fusion Cask Selection to its portfolio. A category-first innovation, the new expression offers a one-of-a-kind taste experience by selectively finishing The Glenlivet’s iconic single malt Scotch whisky in casks uniquely crafted by fusing dismantled rum and bourbon barrels. “The Glenlivet Rum and Bourbon Fusion […]
Doritos has launched Doritos Dinamita with new spice-packed flavors and an unexpected new shape. Tina Mahal, Sr. V.P., Marketing at PepsiCo Foods North America, said, “This launch proves that spicy is about more than just heat, and both Dinamita varieties give snackers looking for that extra crunch a new favorite Doritos form.” Doritos Dinamita Flamin’ […]
Secret Whole Body Deodorant collection of aluminum free deodorants is designed to be used beyond the arm pits. Secret Whole Body Deodorant delivers 72-hour clinically proven odor protection in three different forms: a smooth gliding stick, a water-based cream, and a nitrogen powered spray. Kate DiCarlo, Senior Communications Director, Personal Care Portfolio, Procter & Gamble, […]
Greenworks has developed a portfolio of 60-volt UltraPower cordless lawn and garden products that are now available in Walmart stores. The lineup of ride-on mowers powered by clean energy includes five new innovations: 60V 54″ MaximusZ™ Utility Zero-Turn Mower, two 60V riding mowers, and two 60V zero-turn mowers. The curated assortment of 17 products will […]
Goodyear has unveiled the latest tire in its ElectricDrive family: The Goodyear ElectricDrive 2, an all-season electric vehicle (EV) tire enhanced with sustainable materials, improved rolling resistance and long-lasting tread life to maximize drivers’ EV performance. The new ElectricDrive 2 is the latest step in Goodyear’s sustainability maturity and contains at least 50% sustainable materials […]
GE Profile has introduced the GE Profile Smart Indoor Smoker with Active Smoke Filtration. With innovative technology and countertop convenience, smoked food no longer requires a huge time commitment, a backyard and nice weather. “We believe this product will change the game when it comes to smoked food,” said André Zdanow, Executive Director of Small […]
From Cheetos Popcorn to Cheetos Mac N’ Cheese, Cheetos has been leaving its mark on the snack aisle for years with unexpected innovations. Now, Cheetos is at it again with the creation of Cheetos Pretzels. The crispy wheat pretzels are available in two flavors; Cheetos Pretzels Cheddar and Cheetos Pretzels Flamin’ Hot. “Our fans are […]
Captain Morgan is unveiling Captain Morgan Spiced Gold 0.0%, an alcohol-free alternative to the iconic Original Spiced Gold. Following the successful launch of Guinness 0.0%, Tanqueray 0.0% and Gordons 0.0% over the past few years, Captain Morgan Spiced Gold 0.0% brings further choice to the market as the first dark spirit, to join Diageo’s alcohol-free […]
Stella Rosa Wines is introducing a new collection of sweet and spicy wines to its portfolio of 30+ semi-sweet, semi-sparkling wines. The Spicy Series is meeting two trending categories: sweet heat and low-ABV options. Initially launching the collection with the Pineapple & Chili flavor, it is now introducing two new SKUs: Lime & Chili and […]