online-newletters
19 Crimes, has unveiled Snoop Cali Gold, the franchise’s first sparkling wine that coincides with the world’s first rapping wine label. The gold-foiled edition of Snoop’s iconic label contains a new web-based Augmented Reality experience giving fans the option to hear Snoop rap his timeless party track “Who Am I (What’s My Name)?” from the […]
Crayola has announced a new licensing agreement with BrightColors, LLC. Working with its partner, Kingsmen Xperience, BrightColors will open a minimum of five new Crayola Experience venues over the next five years, doubling the attraction brand’s presence in the U.S. Crayola Experience, a family destination for creative play, has five successful operations-ranging from 20,000 to […]
Global retailer H&M and CAMP, The Family Experience Company, recently formed a partnership to inspire kids to learn about sustainability through a new interactive style experience at CAMP’s Columbus Circle store in Manhattan. Inspired by H&M’s kid’s mission to provide fashion in a sustainable way, families were invited to upcycle materials into stylish toys and […]
This new 5,000 sq. ft. store features a curated selection of best-in-category products, the expert services customers know and love like Geek Squad, and new ways to pick up tech. Plus, it is testing a new digital-first shopping experience that encourages customers to do everything from shop, select a product and get advice digitally while […]
Conn’s, Inc. and Belk have opened the first Conn’s store-within-a-store pilot in five Belk locations under the name “Conn’s x Belk.” The new store format provides Belk customers with access to Conn’s complementary home product categories, as well as core differentiators like industry-leading white-glove, next-day delivery. The Conn’s x Belk locations feature a name brand […]
Cold Stone Creamery is teaming up with Nintendo this summer to showcase three game-inspired Creations. In addition to these sweet treats, three Nintendo-themed Gotta Have It cup designs, each featuring elements from the fan-favorite Nintendo games Kirby and the Forgotten Land, Animal Crossing: New Horizons and Mario Party Superstars, will be available. “We are thrilled […]
Google has announced plans to open its second physical store in Williamsburg, Brooklyn. The Google Store Williamsburg will be the first of its “neighborhood stores,” offering similar hands-on experiences with its products and services as its flagship store, but in a more intimate setting that celebrates the unique neighborhood they’re in. As soon as shoppers […]
Volta Inc., (www.voltacharging.com), an industry leader in commerce-centric electric vehicle (“EV”) charging networks, has launched the Volta Media Network, offering advertisers a digital, location-based network that engages consumers where they shop, simultaneously driving measurable business results and environmental impact. Volta’s charging stations feature high-impact digital screens directly in front of top commercial locations and display […]
Roland has expanded “Roland Store” experience at select retailers in the U.S. and globally. Roland developed a new technology for the stores, branded “Audience Specific Experience ASX,” that controls the lighting, video and audio in the spaces and can be altered by the press of a button to match the environment to the taste of […]
Smirnoff is officially teaming up with Colombian singer, songwriter Karol G to collaborate on new projects that showcase the power of Latin culture, as well as support the brand in its longstanding commitment to diversity and inclusion efforts. “Karol G is a Latina powerhouse and is unapologetically pushing cultural boundaries with her own unique flavor,” […]
AMC Entertainment, the largest theatrical exhibitor in the U.S., is expanding its business outside of the traditional theatrical exhibition industry. AMC will sell its popular AMC Theatres Perfectly Popcorn, which has been available to consumers in theatres for more than a century, through new platforms. AMC will begin selling freshly made AMC Theatres Perfectly Popcorn […]
Apple has expanded at Target with Shop-in-Shop experiences. “The strength of our assortment of national and owned brands, the expertise of our team members and the incredible value we offer make Target an unmatched destination for electronics and accessories,” said Nikhil Nayar, Sr. V.P., Hardlines, Target. “With the expanded Apple at Target shop-in-shop experiences, we’re […]
Samsung Electronics Canada is modernizing the retail experience with the extended rollout of its display technology at Shaw Communication’s Shaw and Freedom Mobile-branded retail locations in Canada. More than 80 Shaw and Freedom Mobile retail locations have updated their format to Samsung’s digital experience. Samsung Canada’s display technology, including innovative touch-enabled displays, was chosen to […]
Target has announced plans to expand to over 160 Disney store at Target locations across the country, providing even more guests with the opportunity to enjoy the unique in-store experience Guests will find Top Toys from popular Disney properties, including Star Wars and Raya and the Last Dragon. “We’re pleased to offer unique experiences and […]
Walmart has announced the new Netflix Hub at Walmart, which establishes Walmart as the Netflix destination for family entertainment experiences. Through this new partnership, Walmart customers and Netflix superfans will also find a new, exciting entertainment destination. The Netflix Hub brings together some of its most popular shows with a national retailer. Customers will be […]
Allied Esports, a global esports entertainment company and NASCAR have launched an event tour that will bring gaming activations to racing fans in 2021. The Allied Esports Truck, North America’s first and only 18-wheel gaming truck, will make seven stops at NASCAR Cup Series race Midways and Fan Zones. The 80-foot, 35-ton mobile gaming arena, […]
Crayola, the premier children’s creativity brand, and OceanX, a leading global non-profit ocean exploration organization, are partnering to bring the wonders of the ocean to the next generation. The OceanX Adventure takeover of Crayola Experience will tour nationally to the Crayola Experience family attraction locations through spring 2022. The aquatic-themed, experience puts kids in the […]
Epson is sponsoring Crayola IDEAworks: The Creativity Exhibition. Epson printers and projectors will be leveraged throughout to provide attendees with an immersive experience that promotes creativity. The exhibition, produced by Agency 808, recently opened at The Franklin Institute in Philadelphia. “The Crayola IDEAworks exhibition is a creative way to engage audiences and encourage families to […]
Lenovo is featuring this Smart Display, which features an integrated demo area in Costco stores. The pallet display features stackable trays, and a full color pallet skirt to attract shoppers’ attention. This display was created by Englander dZignPak, 1015 Hayden Drive, Carrollton TX 75006; (Web Site) www.englanderdzp.com
Samsung wanted to introduce their first generation VR to the Sam’s Club members through a pull-card pallet display. Large geometric shapes at different levels allowed for different viewing angles and helped tell the story and functionality of the product. The display was produced using corrugated board which was digitally printed and then converted. This display […]