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Cocovibe Launches Nutritious Drinks With Superior Sustainability

Cocovibe Launches Nutritious Drinks With Superior Sustainability

Cocovibe is launching environmentally sustainable, organic, plant-based, low sugar, additive-free, dispensed, functional electrolyte drinks. All Cocovibe styles are made with only two ingredients: organic coconut water and organic fruit juice They contain no additives (sugars, preservatives, or artificial ingredients), two to three times more electrolytes than sports drinks and two-thirds less sugar than traditional fruit […]

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Topo Chico Spirited Launches With Three RTD Cocktails

Topo Chico Spirited Launches With Three RTD Cocktails

Molson Coors is set to release Topo Chico Spirited, its first line of ready-to-drink canned cocktails made with real spirits. Made with real juice and filtered sparkling water, Topo Chico Spirited will launch in single-flavor packs of three varieties, each inspired by classic cocktails: Tequila & Lime (ranch water), Tequila & Grapefruit (paloma) and Vodka […]

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Oatly Partners With Minor League Baseball

Oatly Partners With Minor League Baseball

Oatly Group AB, the world’s largest oatmilk company, and Minor League Baseball have announced an exclusive, multi-year partnership across the US and Canada. The partnership launched in select parks and is believed to be the first-ever national, plant-based milk and plant-based, non-dairy dessert partnership with a sports league in the US. “We’re thrilled for Oatly […]

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Carol’s Daughter Forms Exclusive Partnership With Disney’s ‘Little Mermaid’

Carol’s Daughter Forms Exclusive Partnership With Disney’s ‘Little Mermaid’

Carol’s Daughter, a pioneer in the natural haircare space, is encouraging fans to embrace their inner mermaid and let their curls sing as the exclusive haircare partner of Disney’s “The Little Mermaid.” Carol’s Daughter has re-released three classic collections – Black Vanilla, Wash Day Delight and Goddess Strength, with limited edition packaging in honor of […]

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Burger King Conducts Co-Promotion With Spider-Man: Across The Spider-Verse

Burger King Conducts Co-Promotion With Spider-Man: Across The Spider-Verse

Burger King, in co-promotion with Spider-Man: Across the Spider-Verse, is entering the Spider-Verse with a limited-time take on the brand’s iconic Whopper sandwich. The “Spider-Verse” Whopper features a red bun topped with black sesame seeds, along with melted Swiss cheese and all the traditional Whopper toppings. Burger King Guests can have the “Spider-Verse” Whopper their […]

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Nékter Juice Bar Collaborates With Nintendo This Summer

Nékter Juice Bar Collaborates With Nintendo This Summer

Nékter Juice Bar is teaming up with Nintendo to bring gaming fun this summer. To celebrate this collaboration and the return of Nékter’s Skoop frozen treat to the brand’s nearly 200 locations across the U.S., Nékter Juice Bar is providing its guests the opportunity to win one of 25 Nintendo Switch – OLED Model Prize […]

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Tastykake Sweepstakes Ties To Spider-Man: Across The Spider-Verse

Tastykake Sweepstakes Ties To Spider-Man: Across The Spider-Verse

Tastykake is launching new product packaging inspired by the Sony Pictures’ movie “Spider-Man: Across the Spider-Verse.” The theatrical-themed packaging is featured on several fan favorite snacks including Tastykake single serve Mini Donuts and multipack Mini Muffins, Pecan Swirls and Glazed Honey Buns. Fans of Tastykake products and the Spider-Verse saga alike will be delighted to […]

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Dunkin’ Introduces New Iced Beverages

Dunkin’ Introduces New  Iced Beverages

Dunkin’ is introducing a fresh lineup of iced beverages. Dunkin’ fans can enjoy the New Raspberry Watermelon Dunkin’ Refresher, Turtle Signature Latte, and Butter Pecan Crunch Frozen Coffee. Dunkin’ Refreshers are an invigorating boost that iced aficionados sip. Guests can delight in fun flavors, including the new Raspberry Watermelon Dunkin’ Refresher and the popular comeback, […]

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Minute Maid Shakes Up The Juice Drinks Category With Launch Of Aguas Frescas

Minute Maid Shakes Up The Juice Drinks Category With Launch Of Aguas Frescas

Minute Maid has launched Aguas Frescas. The Latin American-inspired, noncarbonated beverage is made with real fruit juices and natural flavors, delivering a bold, “refreshing AF” sensorial experience tailored to Gen Z tastes. Minute Maid Aguas Frescas is available in 16-oz. cans in three fruity flavors: Hibiscus, Mango and Strawberry. Two additional flavors, Limonada and Strawberry […]

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Diageo & Vita Coco Collaborate For Canned Cocktails

Diageo & Vita Coco Collaborate For Canned Cocktails

Diageo and Vita Coco have collaborated to launch a line of premium canned cocktails crafted with a blend of Captain Morgan rum Vita Coco coconut water. With Captain Morgan having the #1 selling spiced rum brand and Vita Coco as the #1 selling coconut water, this relationship brings together two category-leading brands. “Cocktail drinkers are […]

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Bud Light NEXT Conducts Summer Promo.

Bud Light NEXT Conducts Summer Promo.

Bud Light NEXT, Anheuser-Busch’s first-ever zero carb beer – wants to ensure that a summer of endless possibilities is a reality by sending eleven beer fans on vacation this summer. “Bud Light NEXT is our new zero carb, super crisp light beer offering which is best enjoyed while outside taking in all that the summer […]

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In-Store Reusable Bag Rental System Launches At CVS & Target Stores

In-Store Reusable Bag Rental System Launches  At CVS & Target Stores

GOATOTE is piloting its reusable bag kiosk system in CVS Pharmacy and Target stores across New Jersey, as the state enacts a ban on single-use plastic bags. GOATOTE is partnering with 99Bridges for the technology platform that powers their reusable bag system. As an increasing number of policies, come into effect to help address the […]

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Timex Introduces New Waterbury Ocean Watch Collection

Timex Introduces New Waterbury Ocean Watch Collection

Timex has launched its Waterbury Ocean collection, an upcycled watch made of ocean-bound plastic to tackle pollution. The collection honors the Timex brand’s rich legacy and takes a purposeful step toward a more sustainable future with the usage of Swiss-made #tide® ocean material. Through partnership with #tide, an organization that works to prevent new plastics […]

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HI-CHEW Teams With Menchie’s For New Rainbow Sherbet Flavor

HI-CHEW Teams With Menchie’s For New Rainbow Sherbet Flavor

HI-CHEW candy has teamed up with Menchie’s Frozen Yogurt, North America’s largest self-serve frozen yogurt franchise, to unveil HI-CHEW Rainbow Sherbet Flavor. This bright pink treat is the perfect balance of sweet and sour with fruity hints of lime, raspberry, and orange. Continuing Menchie’s commitment to providing better-for-you flavors, this new flavor is nonfat and […]

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Carvel Introduces Brookie Treats Line-up

Carvel Introduces Brookie Treats Line-up

This summer, for the first-time ever, Carvel is twisting two classic flavors to offer fans a brand new way to stay cool and enjoy the ice cream they love with the introduction of Brookie, Carvel’s new limited-time flavor. Brookie swirls together the flavors of rich, fudgy brownie batter and chocolate chip cookie dough to create […]

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Cold Stone Creamery And Nintendo Team Up To Celebrate Summer

Cold Stone Creamery And Nintendo Team Up To Celebrate Summer

Cold Stone Creamery is teaming up with Nintendo this summer to showcase three game-inspired Creations. In addition to these sweet treats, three Nintendo-themed Gotta Have It cup designs, each featuring elements from the fan-favorite Nintendo games Kirby and the Forgotten Land, Animal Crossing: New Horizons and Mario Party Superstars, will be available. “We are thrilled […]

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Dunkin’s New Lineup Of Iced Drinks Joins Dunkin’s Iced Beverage Menu

Dunkin’ is introducing a full lineup of refreshing iced beverages. Customers can access Dunkin’s full summer menu with the introduction of the Brown Sugar Cream Cold Brew. Guests can enjoy $3 on medium cold brews at participating Dunkin’ restaurants nationwide, including the NEW Brown Sugar Cream Cold Brew. Dunkin’s ultra-smooth, slow-steeped cold brew features flavor […]

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Java Monster Cold Brew Launches

Java Monster Cold Brew Launches

As many Americans begin heading back into the office, Monster Energy Java has just the morning-pick-me-up: Cold Brew. Infused with nitrous oxide to give a rich and creamy mouthfeel. Monster’s nitro cold brew has a full-bodied flavor without the acidic bite of traditional iced coffee, owing its sweetness to its nitrous bubbles that add that […]

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Cooler Screens Partners With Place Exchange

Cooler Screens Partners With Place Exchange

Advertisers and agencies can now access the Cooler Screens in-store retail digital media platform programmatically. Cooler Screens, (www.coolerscreens.com), is partnering with Place Exchange, a leading programmatic technology platform, to reach consumers more effectively at their moment of truth. Cooler Screens’ programmatic partnership with Place Exchange is an industry-first collaboration to draw brands closer to the […]

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