Ethan Allen Opens New Design Studio In Toronto’s Yorkville Village
Ethan Allen, one of the world’s top interior design brands and makers of custom furniture, has opened a new Design Studio in Toronto’s Yorkville Village shopping mall. The new location, Ethan Allen’s third in the Greater Toronto area, offers yet another convenient way for clients to access Ethan Allen’s interior design service while creating the opportunity for the company to build relationships with new clients through exposure to shopping mall traffic. Visitors are invited to meet with Ethan Allen’s professional interior designers at workstations located throughout the Design Studio or request that a designer visit their homes to make even more personalized recommendations.
The new location features a core furniture gallery to offer clients a firsthand view of the quality Ethan Allen offers. A much wider range of styles, products, and customizations can also be displayed using state-of-the-art digital technology, including 3D digital room design previews. Once clients select custom furniture options, most pieces are handcrafted in the company’s North American workshops, then brought to the client’s home via Premier In-Home Delivery.
In addition to advising visitors on furniture purchases, suggesting accents like lighting and rugs, and offering extensive options for customizing furniture, designers can create custom window treatments, and recommend custom artwork, custom linens, and more. Whether at the Design Studio or on site at the client’s home, throughout the project, the assistance of an Ethan Allen designer is always complimentary.
“Our vision of classic design from a modern perspective-and modern design from a classic perspective-combined with our blend of personal service and design technology offers clients an exceptional value,” said Ethan Allen’s Chairman, President and CEO, Farooq Kathwari. “We look forward to strengthening our position as Toronto’s interior design destination.” (Web Site) www.ethanallen.ca
Good Day Farm Elevates Medical Cannabis Dispensary Experience In Little Rock, Ark.
Good Day Farm has opened its newest dispensary at 3600 Cantrell Road in the vibrant Allsopp Park neighborhood of Little Rock, Ark. Spanning 3,456 sq. ft., the expansive storefront is designed to offer patients a comfortable, modern, and seamless shopping experience. Featuring sleek, contemporary architecture and a welcoming atmosphere, the new location embodies Good Day Farm’s dedication to quality and innovation.
“We’re thrilled to expand our presence in Little Rock with a revitalized retail location designed to elevate the patient experience,” said Terence Fitch, CEO of Good Day Farm. “This opening underscores our commitment to providing patients with high-quality products, award-winning strains, and exceptional customer service as we continue to destigmatize medical cannabis consumption across the South.”
At the heart of the dispensary is an interactive flower bar, where patients can explore a wide variety of premium cannabis strains. Knowledgeable staff are available to guide patients through the experience, offering tailored education for both new and seasoned consumers. To further enhance convenience, patients can shop online or use in-store kiosks for a streamlined, efficient checkout process.
Good Day Farm’s robust operational network encompasses six manufacturing facilities with just under 1,000,000 sq. ft. of production and cultivation space, including 150,000 sq. ft. of flowering canopy and management of more than 60 dispensaries across Arkansas, Missouri, Mississippi, and Louisiana. Guided by a commitment to quality, innovation, and community, Good Day Farm is redefining the cannabis experience in the South and beyond. (Web Site) www.gooddayfarmdispensary.com
H. Moser & Cie Opens First U.S. Brand Boutique In Silicon Valley At The Villa Menlo Park
H. Moser & Cie, the independently owned, small watchmaker gaining notice with collectors for its bold, unconventional design and mechanical ingenuity, has chosen Silicon Valley’s The Villa Menlo Park development as the site of the brand’s first U.S. watch boutique. To mark this important milestone, H. Moser & Cie unveils its new boutique exclusive Streamliner Tourbillon Skeleton timepiece to the world for the first time at the brand’s new Silicon Valley store, presented in partnership with Stephen Silver Fine Jewelry-now open at 500 El Camino Real in Menlo Park, California.
The Villa Menlo Park development realizes the vision set forth by Jared and Stephen Silver, longtime Bay Area retailers and pioneers in the independent watch category. They set out to create a new Silicon Valley cultural hub, with an emphasis on discovery, fine craftsmanship, quiet sophistication, and enriching, curated experiences. The new venue houses world-class dining and retail destinations, including the new H. Moser & Cie boutique, reflecting the growing importance of the American market for the brand and the watchmaking industry as a whole.
The H. Moser & Cie boutique at The Villa Menlo Park offers visitors the opportunity to discover the watchmaker’s rare and remarkable timepieces in a resolutely modern environment. The brand’s first stand-alone U.S. retail boutique-its fourth worldwide-artfully interprets both the brand’s philosophy and its traditional watchmaking craft through a refined, minimalist lens. The interior exhibit’s understated lines, refined industrial materials, and carefully composed lighting, inviting watch lovers to rediscover the very essence of the watchmaker’s art, stripped of any artifice. Within its walls, boutique visitors will discover one of the world’s largest selections of rare H. Moser & Cie timepieces in a single location, including the new boutique exclusive Streamliner Tourbillon Skeleton timepiece, one of only seventeen such timepieces available in the world. Web Site) www.mlsiliconvalley.com
Momcozy Opens First Ever Pop-Up Shop Inside Babylist Beverly Hills
Momcozy and Babylist have unveiled the first-ever Momcozy Pop-Up located inside Babylist Beverly Hills. The space will be open throughout 2025 with a dedicated Momcozy staff to educate visitors on all Momcozy products during Babylist’s normal business hours.
The 1,300-square-foot showroom features thoughtfully curated sections, including displays such as breastfeeding essentials like breast pumps, a bra wall, baby feeding gear, strollers, baby sleep solutions, and health essentials. A signature pink aesthetic envelops the space, complete with plush furnishings, pink walls, and light khaki carpets, creating a warm and inviting atmosphere. Visitors can relax in a cozy lounge area featuring a fluffy pink sofa or explore a “Stay Cozy” corner designed for intimate conversations. The showroom also features playful elements such as a fun claw game where guests can win adorable Momcozy-themed gifts, and a spacious dressing room with soft, fluffy walls and plush stools provide a comfortable environment for trying on products.
“In 2023, we launched Babylist Beverly Hills to bring our trusted digital experience into the real world, creating a space where expecting families and creators can connect with our most beloved brand partners,” said Molly Goodson, VP of Brand & Media at Babylist. “As the showroom continues to evolve, we’re thrilled to partner with Momcozy to deliver an immersive in-person experience that supports its rapid growth and innovative products. Together, we’re not just making the journey of parenthood easier; we’ve created a warm, cozy community for every growing family.” (Web Site) www.momcozy.com
Mood Media And SCHEELS Partner On Digital Signage Initiative
SCHEELS partnered with Mood Media to build a unique in-store experience. Key elements of this installation include: Immersive Digital Signage-Approximately 460 strategically placed LED screens were installed throughout each SCHEELS store, including custom-engineered two-sided column installations and dramatic staircase features, creating five distinct zones that guide the customer journey. High-Resolution Digital Displays-LED walls, featuring cutting-edge 1.9mm and 2.6mm SMD (surface-mount device) and GOB (Glue on Board) technology, deliver vibrant visuals with exceptional clarity and brightness. This ensures optimal visibility in any lighting condition, ensuring that digital content is always captivating and impactful. Managed Services-SCHEELS took an innovative fleet investment approach, purchasing all equipment upfront to ensure consistent quality across locations. A comprehensive managed services program supports the investment. The program includes proactive maintenance, which prevents issues and maximizes hardware lifespan. Continuous monitoring quickly identifies and resolves problems. Adherence to SLAs guarantees performance standards. Ultimately, the program protects revenue, minimizes downtime, and ensures consistent ad display. Content Management-Mood Media’s Harmony platform provides a centralized hub for managing audio and visual content across the SCHEELS network. This digital signage software platform enables seamless scheduling of visual assets, easy tracking of performance metrics, valuable insights into customer behavior, and streamlined advertising revenue management. The platform also streamlines content management and facilitates collaboration between marketing teams and store managers.
“With consumers expecting digital engagement and authentic experiences, we’re evolving how we connect with our customers. These dynamic LED installations represent the next chapter in our stores’ evolution, allowing us to create targeted, responsive content that speaks directly to our local communities while maintaining consistency across our brand,” said Jason Loney, VP of Store Development at SCHEELS.
As a result of its strategic partnership with Mood Media (www.moodmedia.com), SCHEELS has successfully transformed its retail environment into a dynamic and engaging destination for customers. The digital signage solution has improved operational efficiency, enhanced the customer experience, and created a scalable foundation for future growth, including their planned 2026 expansion to Cedar Park, Texas. (Web Site) www.moodmedia.com
Starboard Debuts Its First Boutiques With Westgate Resorts In Las Vegas
Starboard Resort, Starboard Group’s new land-based vacation retail division, officially debuted its first boutiques, with Westgate Resorts in Las Vegas as its initial partner. The three new shops-Luxe by Starboard, The Edit by Starboard and Baubles by Starboard-are designed to transform the Westgate Las Vegas experience for guests and local visitors alike, creating an experiential retail destination featuring expertly curated assortments, personalized services, and highly engaging activations and events.
“We know from our many decades of curating elevated retail environments for the world’s best cruise lines that vacationers love unique, memorable shopping experiences-but we recognized that guests at vacation resorts were often underserved when it came to retail options,” said Lisa Bauer, President and CEO, Starboard Group. “By launching our first land-based boutiques in partnership with Westgate Las Vegas, we’re taking the first significant steps to close this gap. Our strategic expansion enables us to fully leverage our vacation retail expertise and ensure that every resort brand can offer retail experiences that delight on-site guests and appeal to local consumers looking for fresh, elevated shopping options.”
“At Westgate Las Vegas, we are always looking for innovative ways to enhance our guests’ experience, and our partnership with Starboard Resort marks an exciting new chapter in luxury and experiential retail,” said Cami Christensen, President & General Manager at Westgate Las Vegas Resort & Casino. “These new boutiques bring an elevated shopping experience to our resort, offering curated selections and immersive activations that perfectly complement the energy and sophistication of Las Vegas. We are proud to be the first resort to debut Starboard Resort’s visionary retail concept and look forward to delighting our guests with unique and legendary shopping moments.”
Luxe by Starboard is a gem of a luxury boutique that anchors the new trio of shops at Westgate Las Vegas and is the sole retail offering in the resort’s main lobby. Encased in glass on three sides, Luxe by Starboard serves as a highly visible showcase and destination for guests as well as local shoppers and features an expertly curated assortment of fine jewelry, natural and lab-grown diamonds, certified preowned Swiss time pieces, and preowned and vintage designer bags and small leather goods from brands such as Louis Vuitton, Gucci and Prada. The Edit by Starboard is a destination for trendy and edgy fashion and special occasion apparel for women and men, along with handbags, Westgate Resorts branded apparel, a bridal capsule, candles, fragrances and souvenirs. Baubles by Starboard is a special boutique that offers fashion jewelry, permanent jewelry and customization options such as on-site engraving services, providing guests with “wearable memory” options that connect them back to their vacation experience. Shae, Starboard’s exclusive fashion jewelry brand, features prominently, along with Jet Set Candy, a travel-inspired jewelry brand featuring fun and bold charms and accessories that celebrate wanderlust and the vibrant energy of Las Vegas. The boutique is the first brick-and-mortar location for Taudrey Jewelry. While each shop tells a unique story, collectively, the Starboard boutiques are designed to help Westgate Las Vegas guests seamlessly transition from poolside to evening events, offering coordinated looks and an extensive range of accessories to complete every outfit. (Web Site) www.starboardretailgroup.com
Tech-Driven Ice Cream Truck Concept, Alsies, Expands To Dallas-Fort Worth Market
Alsies, the nation’s pioneering, technology-driven ice cream truck brand, has announced its first multi-unit franchise development agreement, partnering with Lauren McConaghy to bring six new locations to the Greater Dallas-Fort Worth area. This marks Alsies’s first venture in Texas, with the first trucks expected to hit the streets of Dallas by early March 2025. Dallas-Fort Worth residents will soon enjoy Alsies’ curated menu of gourmet ice cream sandwiches, locally crafted favorites, and beloved classics. Alsies’ franchise program, launched with a mission to spread joy and nostalgia to neighborhoods around the country, is designed for partners passionate about creating memorable experiences.
“We couldn’t be more excited about partnering with Lauren and her family to bring Alsies to Dallas-Fort Worth,” said Travis Kososki, founder and CEO of Alsies. “Lauren’s experience and community focus make her the perfect partner to introduce our reimagined, technology-enabled ice cream truck experience to the Greater Dallas-Fort Worth area.”
Amazon Opens First Physical Store In Italy
Amazon Parafarmacia & Beauty has opened in Milan city centre, featuring a curated assortment of beauty and personal care products, innovative in-store services and expert advice. Amazon’s first physical retail store in Italy expands its online beauty and personal care product offerings across Europe. The enhanced selection, to be progressively available throughout the year to online stores in Germany, France, Italy, Spain, and the UK, will give customers access to an even wider range of beauty products, addressing diverse customer preferences and needs.
“We’re thrilled to announce the opening of Amazon Parafarmacia & Beauty in Milan, a physical store that further enhances and innovates our customers’ shopping experience featuring a curated selection of beauty and personal care products. We’ve designed this store to bring us one step closer to our customers and to deliver an innovative experience, merging cutting-edge technology with expert advice,” said Giorgio Busnelli, Vice President of Amazon’s Consumer Goods in Europe. “Thanks to this opening, we will be able to expand our online beauty and personal care product offerings across Amazon’s stores in Germany, France, Italy, Spain, and the UK throughout the year. This broadened selection reflects our dedication to meet the diverse needs of our customers, both at our physical store in Milan and online in Europe.”
The central hub of the store showcases a wide selection of beauty, personal care, and dermatologically-recommended products from trusted brands. ‘Place & Learn Stations’, feature interactive digital displays, allowing customers to learn more about products; these screens play educational videos about select items when placed on a designated tray. The videos provide details on ingredients, usage, or other product-related information. Organised shelving displays and electronic shelf labels make it easy for customers to explore different brands, products, and categories. Derma-bar: An experiential area where customers can receive complimentary digital skin analysis using technological features and product recommendations from beauty experts. Using digital tools, customers obtain a comprehensive report on their skin type and condition by having their skin analysed at one of three digital skin analysis stations. Beauty experts then provide product recommendations based on the results. The derma-bar also features try-on stations to sample products. The store also features a counters & over-the-counter area, staffed by on-site pharmacists, where customers can purchase non-prescription, over-the-counter medications and the pharmacists provide expert information and guidance on available products.
Chairish Opens The Chairish Emporium At Bergdorf Goodman
Chairish, the design industry’s premier luxury online marketplace for one-of-a-kind home furnishings, jewelry, and art, has debuted the new Chairish Emporium at Bergdorf Goodman in NYC. This curated collective showcases boutiques from Chairish’s most esteemed dealers, including Nate Berkus, Meg Braff Designs, Show Pony, Eerdmans, Tom Preston, Tori Jones Studio, and Modern Antiquarian. In addition, Chairish is presenting a gallery of exclusive works from eminent artists, now through May 5.
The Chairish Emporium’s rare treasures from America’s top vintage and antique dealers align perfectly with Bergdorf Goodman’s sophisticated clientele, offering design lovers the chance to discover truly unique pieces, available only in store. Scalamandre’s luxurious textiles and wallcoverings add a layer of elegance and refinement.
“Bergdorf Goodman, the world’s most iconic luxury retail destination, is the perfect partner for Chairish’s magical and transportive shopping experience,” said Anna Brockway, Chairish’s President and Co-Founder. “We’re excited to feature our most sought-after vintage dealers and artists.”
“We are delighted to continue our successful partnership with Chairish and welcome a new, unique experience to Bergdorf Goodman,” said Andrew Mandell, Divisional Merchandise Manager, Decorative Home and Jewelry, Bergdorf Goodman. “The creatively curated Emporium, featuring beloved and top-tier vintage dealers, exemplifies what makes Chairish a premier destination for design. This exhibit also marks an exciting first as we feature furnishings and decor, as well as art, adding another dimension to the exceptional offerings available at Bergdorf Goodman.”
LIXIL Water Experience Center Opens In New York City
LIXIL Corporation, a global pioneer of water and housing products, has opened the LIXIL Water Experience Center in the heart of New York City’s historic Flatiron District. The nearly 10,000-square-foot space showcases kitchen and bath solutions from LIXIL’s industry-leading brands, American Standard, GROHE, DXV, INAX, and Basco, and offers an immersive experience for the architecture and design community, as well as consumers.
“The LIXIL Water Experience Center is a testament to our unwavering focus on innovation and design excellence-bringing our heritage, our customers, and our future vision together in one inspiring space,” said Nik Bafana, Leader, LIXIL Americas. “For generations, our brands have been trusted by customers who value quality craftsmanship and rely on our deep understanding of how people interact with water. At LIXIL, we continue to blend technology and design to create solutions that make a house a home.”
The LIXIL Water Experience Center was brought to life through a collaboration between the celebrated Paris-based interior design agency Malherbe and LIXIL’s award-winning Global Design team. Together, they created a dynamic and versatile space that not only inspires and engages, but also showcases the full breadth of LIXIL’s diverse brand portfolio. Upon entering, visitors are enveloped in an open environment designed to instill collaboration. Reflective surfaces and a carefully curated interplay of light and movement create an immersive experience that mirrors the serenity and power of water. The space flows seamlessly, engaging the senses with gentle ripples of light and soothing ambient sounds.
The LIXIL Water Experience Center showcases product vignettes across all of LIXIL’s brands with engaging, hands-on experiences including an operational shower room with a custom music playlist and a live kitchen area with fully functioning faucets, allowing guests to experience firsthand how various spray settings can impact everyday tasks. Additionally, the space features multiple interactive design areas where designers and architects can view brand collections and finishes for an in-person experience that digital screens can’t replicate.
“Brand experience centers serve as the bridge between inspiration and realization – helping “make better homes for everyone, everywhere,” said Jean-Jacques L’Hénaff, Leader, LIXIL Global Design, Americas. “They aren’t just a physical representation of a brand’s catalog-they’re collaborative hubs where designers, contractors, and homeowners come together to share ideas, refine plans, and bring visions to life. This hands-on experience fosters trust, sparks creativity, and empowers customers to make confident, informed decisions.”
The Swing Bays Tees Off National Expansion With Multi-Unit Franchise In North Carolina
The Swing Bays, the rapidly growing golf and fitness franchise, has made a significant expansion into North Carolina with five new locations, marking its evolution into a national brand as its franchise model expands coast-to-coast. This strategic move and latest deal signing strengthens the franchise brand’s presence on the east coast while complementing its established west coast operations. The North Carolina franchisees, Phil and Nancy Gugliotta, will build locations across key markets throughout the Raleigh-Durham metro, adding to The Swing Bays’ expanding footprint. The first location is expected to open in Q4 of 2025 with the location to be finalized soon.
“We see dozens of franchise brands every day as franchise consultants, but The Swing Bays was one that stood out,” said the Gugliottas. “As golfers, we immediately connected with Dustin Miller’s philosophy of combining golf training, fitness, and community, and when we discovered The Swing Bays, we saw not just a solution for ourselves but a market need with a simple, sensible operation model. We’re excited to bring this concept to life in North Carolina to help others improve their golf games and have a home base year-round.”
The expansion aligns with changing golf demographics, as 75% of new golfers are exploring the sport through indoor facilities first. North Carolina, with its $4.2 billion golf economy and year-round golf culture, represents a prime market for The Swing Bays’ innovative concept, which combines high-tech golf training, fitness, and social elements under one roof.
Beats Introduces Powerbeats Pro 2
Beats announces Powerbeats Pro 2, its most advanced product ever, built for ultimate athletic performance with powerful, immersive sound and Heart Rate Monitoring for workouts. Boasting a redesigned earhook and significant upgrades to sound, battery life, and call performance, Powerbeats Pro 2 also welcomes the addition of Active Noise Cancellation (ANC), Transparency mode, Adaptive EQ, and wireless charging. Powerbeats Pro 2 is available to order in four bold colors – Jet Black, Quick Sand, Hyper Purple, and Electric Orange – for $249.99 (U.S.) from apple.com.
“Powerbeats Pro 2 is the most impressive product in Beats’ history – developed to withstand intense training sessions and equipped with our most innovative technology and powerful sound,” said Oliver Schusser, Apple’s vice president of Music, Sports, and Beats. “Now with Heart Rate Monitoring for workouts, Active Noise Cancellation, and Transparency mode, Powerbeats Pro 2 sets a new standard in audio for fitness.”
Beaverton Foods Launches Three Bold New Flavors
Beaverton Foods, a leader in premium condiments for nearly a century, has unveiled three innovative new flavors in 2025. The new flavors include Beaver Brand Spicy Tartar Sauce, Inglehoffer Pub Mustard with Cracked Black Pepper, and Beaver Brand Hot Honey Mustard. Made in Oregon, the condiments are made with high-quality ingredients and are designed with versatility in mind. They are perfect for tailgating spreads, home cooking, and gourmet recipes. For those seeking to elevate their seafood dishes with a touch of heat, Beaver Brand’s Spicy Tartar Sauce delivers the perfect balance of bold and fresh flavor. Made with high-quality mayonnaise, jalapeños, and dill, this creamy condiment adds a zesty kick while preserving the classic tang of traditional tartar sauce. Thick enough for dipping yet versatile as a spread, it’s the ideal companion for seafood and sandwiches. Returning to artisanal roots, Inglehoffer Pub Mustard with Cracked Black Pepper is crafted in small batches to ensure the perfect blend. With a rich, golden hue and flecks of cracked black pepper, this mustard offers a slightly grainy texture and a balance of tangy heat and depth. Whether used as a spread for brats and sandwiches or as a dip for pretzels and pub snacks, it’s a versatile addition to any meal. This bold new Beaver Brand Honey mustard offers the perfect contrast between the smooth sweetness of honey and the warmth of a special spice and pepper blend. Made with premium mustard seeds, honey, vinegar, and chili peppers, this harmonious mustard is sweet, tangy, and spicy. Perfect as a dipping sauce, sandwich spread, salad dressing base, or a glaze for meats.
BISSELL® Launches Little Green(R) Mini Portable Deep Cleaner
BISSELL, a leader in homecare solutions for nearly 150 years, has introduced the brand-new Little Green® Mini portable deep cleaner, as a fun-sized version of America’s #1 selling Little Green® portable deep cleaner, without sacrificing performance. While only seven pounds, the Little Green Mini machine is not to be underestimated. BISSELL’s smallest portable deep cleaner is still fully loaded, equipped with a 4″ Tough Stain Tool to make it easy to spray, scrub and suction away tough spots and stains wherever they occur. From wine to orange juice, pet urine and cheese-puff dust – your spills are Little Green Mini machines delight. Designed to store perfectly in small spaces (think under the bed, behind the couch, in a cupboard), it’ll be your new go-to cleaning machine for quick spill cleanups.
“As America’s #1 brand in portable deep cleaning, we are constantly trying to find ways to up the cleaning game while delivering solutions for consumer pain points. Not only is the Little Green Mini the cutest addition to your cleaning arsenal, it’s a great option for those with limited space, who don’t want to sacrifice valuable storage for a larger cleaning machine,” said Meighan McLaughlin, Director, Portable Deep Cleaning at BISSELL. “Little Green Mini is just as strong as the original Little Green you know and love. We’re so excited to introduce this petite powerhouse.”
Carbone Fine Food Adds To Signature Sauce Portfolio With Five New Flavors
Carbone Fine Food has added five innovative pasta sauce flavors: Sweet Pepper & Onion, Mediterranean Marinara, Black Truffle Alfredo, Mac & Cheese Alfredo, and Lemon Pepper Alfredo. The new releases are the latest creations by acclaimed chefs Mario Carbone and Rich Torrisi as they continue to reinterpret classic Italian-American cuisine through a contemporary culinary lens. The new flavors expand the Carbone sauce portfolio to seventeen flavors. Crafted with the same care and premium ingredients used in their renowned restaurants, these sauces bring inventive chef-quality dishes to life at home. All five flavors are available nationwide at Whole Foods Market and will roll out at additional retailers in the coming months.
“As always, we’re focused on making it easy for people to enjoy incredible meals at home,” said chef Mario Carbone. “These five new sauces make good on our promise to bring bold, exciting flavors to the table with the same quality and care that’s at the heart of everything we do.”
Colgate Total® Launches Active Prevention System
Colgate-Palmolive is reimagining oral health with the launch of the Colgate Total® Active Prevention System, a revolutionary three-product system designed to empower consumers to take control of their oral health with a preventative solution. The system includes a reformulated toothpaste, state-of-the-art toothbrush and mouthwash that work together to effectively fight and reduce bacteria. The Colgate Total® Active Prevention System represents the next evolution in oral health, delivering scientifically proven, preventative solutions for a healthy smile. Supported by cutting-edge science, this innovative system is 15x more effective at fighting the root cause of many oral health problems. Together, these three products empower people to Be Dentist Ready, helping prevent oral health problems like gingivitis and cavities before they start. The system includes: Colgate Total® Active Prevention Whitening Toothpaste: The newly reformulated toothpaste with patented technology stabilizes the active ingredient stannous fluoride, which helps prevent sensitivity, reduce plaque bacteria, fight cavities, and prevent gingivitis. Colgate Total® Active Prevention Foaming Clean Toothbrush: Designed with over 5,000 high-density bristles and rapid foaming action, this toothbrush reaches deep along the gumline and between teeth to remove bacteria. Colgate Total® Active Prevention Mouthwash: Utilizing the active ingredient Cetylpyridinium Chloride (CPC), this powerful mouthwash helps provide 24-hour antibacterial protection with twice daily use, combined with Zinc technology for an additional layer of malodor protection.
Crispy Fruit Snacks Now Available Nationally, In Select Whole Foods Market Stores
Crispy Green®, maker of Crispy Fruit™, the top-selling freeze-dried fruit snack in the U.S., announced that its two best-selling Crispy Fruit snacks are now available nationally in select Whole Foods Market stores. Crispy Fruit is not just a snack; it’s a healthy, guilt-free treat that retains the taste and nutrients of fresh fruit. Made only with real fruit with no added sugars or preservatives, Crispy Fruit is perfect for customers seeking a sweet, crunchy, healthy, family-friendly snack. Families can look forward to enjoying the delightful flavors of Crispy Strawberry and Crispy Mango in convenient 4-PACKS, making it easier than ever for families to snack smart.
“We are thrilled that after many years of being available only in select regions, our Crispy Fruit is now accessible nationwide at select Whole Foods Market stores,” says Angela Liu, founder and CEO of Crispy Green Inc. “This expansion allows us to reach more families looking for delicious, healthy, and convenient snacks that support their active lifestyles. It also demonstrates that Crispy Fruit is gaining popularity among Whole Foods Market store’s consumers.”
Fancy Feast Launches Gems, The Ultimate Expression Of Fine Feline Dining
Fancy Feast is transforming the mealtime experience of cats with the nationwide launch of its most elevated and innovative offering yet: Fancy Feast Gems. Designed with cats in mind, the latest offering consists of the paté and gravy cats love in an elegant pyramid shape. The layered creations of delicate mousse topped with a halo of mouthwatering, cascading gravy delivers mealtime anticipation and excitement for cats, while the unique packaging delivers a convenient and mess-free experience for owners. Leveraging insights about cat behavior based on years of study from Purina scientists and behaviorists, this first-of-its-kind product features patented packaging, optimized portion sizes, and proprietary formulations for the paté’s smooth mousse texture and gravy. For cat owners, Gems makes mealtime simple. Each single-serve paté peels and plates easily – just peel the top and place on your cat’s favorite dish for perfectly sized paté portions they’ll love every time.
Honey Stinger Launches New, First Ever Peanut Butter Energy Waffles
Honey Stinger, a leader in sports fuel trusted by professional athletes, fitness and active lifestyle enthusiasts alike, has launched its newest product: Peanut Butter Energy Waffles. The company invented the energy waffle, so it’s no surprise that Honey Stinger is the first and only energy waffle to launch new peanut butter flavors. The new organic peanut butter line boasts a rich and creamy organic peanut butter combined with organic honey-infused filling between two soft-baked organic waffles for the ultimate energy-boosting snack that fits in your pocket. Offered in three delicious flavors: Peanut Butter, Peanut Butter Chocolate, and Peanut Butter Strawberry, the new Energy Waffles are an Ideal blend of carbohydrates for energy, easily digestible and perfectly pocket sized to take on the go. All three new flavors are USDA certified organic and nutritionist approved for sport.
LG Electronics Introduces ‘Fit & Max” Kitchen Solutions
LG Electronics (LG) is introducing its “Fit & Max” kitchen solution, offering a design that seamlessly fits into spaces while maximizing both capacity and performance. Boasting Zero Clearance™ technology, the company’s cutting-edge kitchen appliances are an ideal fit for any kitchen. The expanded lineup includes three-door and four-door refrigerators with Zero Clearance – a technology that minimizes wasted space, provides impressive installation flexibility and helps homeowners achieve a stylish built-in kitchen aesthetic. Thanks to cleverly-designed hinges, the main compartment doors can open fully with only 4 millimeters of clearance between the side of the appliance and the surrounding cabinetry or adjacent wall. The new models also leverage the company’s proprietary Thin Door technology, which adds to the visual appeal of the new refrigerators and further contributes to optimal space efficiency in the kitchen. 100 millimeters-thick on previous models, the doors have been slimmed down to just 55 millimeters, delivering a sleek and sophisticated appearance without sacrificing insulation performance. Moreover, LG’s new lineup provides a generous capacity, ensuring ample space for storing food items, beverages, and ingredients.
Milk50™ By DairyPure Introduced
Dairy Farmers of America (DFA) is introducing a first-of-its-kind real dairy milk that contains only 50 calories per serving with 75% less sugar than fat-free skim milk. Milk50 by DairyPure contains the same key nutrients found in other dairy milks, including 9 grams of protein — significantly more than most plant-based beverages. The new lactose-free, reduced-calorie milk-available in original, chocolate, and vanilla-offers a more nutritious option than plant-based beverages, which lack the protein and other nutrients in real dairy milk.
“Milk50 is revolutionizing the dairy aisle with real dairy milk that addresses the top concerns of health-conscious consumers – calories and sugar,” says Rachel Kyllo, Chief Marketing Officer of Dairy Brands at Dairy Farmers of America (DFA). “While some people switched to plant-based alternatives seeking lower calories, they’ve been forced to compromise on both taste and nutrition. Now they don’t have to settle for less.”
Pitaya Foods’ New Organic Smoothie Pops Hit More Than 1,300 Kroger Shelves Nationwide
Pitaya Foods, the company on a mission to help improve consumer’s health, our communities, and our planet, expands the brand’s distribution with two of the best-selling new Organic Smoothie Pop varieties available at 1,345 Kroger store locations nationwide. The health-forward new Organic Smoothie Pops line is made with only the highest quality ingredients and is packed with antioxidant-rich superfruit nutrients and Vitamin C. Each pop offers a half serving of fruit and is made with only five ingredients consisting of organic fruits and vegetables. The Organic Smoothie Pops do not contain any added sugar, water, or juice concentrates and all of the varieties are non-GMO, USDA Organic certified, gluten and dairy free, vegan, and Certified B Corp. The single-serve Organic Dragon Fruit & Mango and Organic Acai & Blueberry Smoothie Pop varieties are on-shelf in the freezer aisle at select Kroger stores across the country for $6.99 MSRP for a box of four pops.
PXG Unveils New PXG Black Ops Ultra Lite Driver, For Golfers Seeking Speed And Forgiveness
PXG, the world-class golf equipment and apparel company, has expanded its award-winning PXG Black Ops Collection with the introduction of the PXG® Black Ops® Ultra Lite Driver. This exceptional new offering is engineered to benefit amateur golfers with slower swing speeds. The result: a much lighter club that is easy to swing and for many players easier to swing faster. The PXG Black Ops Ultra Lite Driver features a lightweight design with a clubhead mass of 189 grams, which is 14 grams lighter than the standard PXG Black Ops Driver. The clubhead mass is also adjustable between 179 grams and 196.5 grams leveraging PXG’s signature Precision Weighting Technology. With a single rear weight port, this driver has a deeper center of gravity (CG) that increases both forgiveness and consistency and enhances stability. With the addition of the new PXG Black Ops Ultra Lite Driver, the PXG Black Ops Driver Collection now includes three head designs tailored to a wide range of players.
Seven Sundays Introduces Little Crispies: A Crunchy, Dreamy Breakfast
Seven Sundays, the upcycled cereal brand on a mission to make mornings delicious and sustainable, is shaking things up again in the cereal aisle with the introduction of Little Crispies. This new offering from the certified B-Corp is the perfect blend of crispy flakes and a satisfying crunch, all made possible by a single, super-grain called sorghum. Sorghum pops and crisps like rice and corn, but packs more protein than quinoa. Sorghum also requires less water to grow than corn which aligns with Seven Sundays’ belief that delicious food shouldn’t come at the cost of the environment. Coated in nostalgia and rooted in real, Seven Sundays’ Little Crispies are carefully crafted with 100% real, simple ingredients found right in the kitchen – like coconut oil and honey. Sweetened using only the bees and the trees, Little Crispies are free from refined sugar, GMOs, glyphosate, dyes, fillers, and “natural flavors” – whatever that means. This new gluten free cereal line comes in three irresistible flavors that smell and taste just like one’s favorite childhood mornings. Cinnamon Toast: Warm, spiced perfection with a touch of cinnamon in every bite. Honey Almond: Sweet, nutty, and naturally delicious with wildflower honey and crunchy almonds. Cocoa Crunch: A chocolate lover’s dream, with rich Dutch cocoa and real dates for a touch of sweetness.
New Ninja Swirl™ By CREAMi® Transforms Frozen Treats Experience
SharkNinja, a global product design and technology company and creator of the viral Ninja® CREAMi®, is once again transforming the frozen treat experience for consumers with the launch of the Ninja Swirl™ by CREAMi®. Now, fans, families and ice cream connoisseurs alike can enjoy their favorite frozen desserts two ways, scoop, or swirl – right at home. Frozen treat enthusiasts can exclusively enjoy 13 one-touch programs and six soft serve elements including traditional soft serve, frozen custard, fruit whip, swirled frozen yogurt and lite ice cream for a one-of-a-kind treat that can be shared with friends and family. Additionally, after seeing the health-conscious community’s adoration for protein ice cream with the Ninja® CREAMi®, the innovation now features a one-spin CreamiFit™ solution that processes lower-calorie, high-protein offerings.
“The viral success of the Ninja® CREAMi® sparked a wave of conversation on social media as consumers explored the endless possibilities to enjoying frozen treats at home,” said Kaitlyn Hebert, Senior Vice President Ninja Marketing. “Our new Ninja Swirl™ by CREAMi® incorporates the innovative hacks our fans uncovered with the original CREAMi® and transformed them into a single, versatile product that operates with the touch of a button. We can’t wait to see the amazing creations our consumers come up with using this product!”
That’s It Launches Organic Dark Chocolate Truffles At Select Costco Locations
That’s it. is offering a better-for-you chocolate solution with the launch of its Organic Dark Chocolate Truffles at select Costco locations. Made with real fruit and 60% cacao vegan dark chocolate, these truffles provide a simple, transparent and heart-conscious treat for consumers looking to enjoy chocolate without compromising on ingredients. That’s it. Organic Dark Chocolate Truffles are now available in two varieties: the fan-favorite Dark Chocolate Fig and the newly introduced Dark Chocolate Coconut Date. With just 4-5 organic ingredients, 100% real fruit, and 60% cacao, That’s it. Organic Dark Chocolate Truffles offers a dessert option that meets today’s evolving standards.
“Our goal has always been to create snacks that deliver on both taste and nutrition,” said Katie Eshuys, President of That’s it. “Following the success of our Mini Fruit Bars at Costco, we are thrilled to bring shoppers a premium chocolate option that is simple, satisfying, and made with real fruit.”
Vitapod Launches Exclusive On-The-Go Beverage
Vitapod, the groundbreaking brand known for its innovative nutrient-infused beverage pods, has launched a collection of drink pods that deliver essential nutrients such as vitamins A, C, D, and E, along with minerals and polyphenols. These drinks also offer exceptional flavor, rapid hydration, supercharged energy, brighter and radiant skin, improved weight management, and a bolstered immune system. Vitapod’s advanced technology delivers fresh, nutrient-rich beverages through easy-to-use, recyclable pods. The first-of-its-kind 22-oz. pro-steel insulated leakproof bottles with twist lids and straw-enabled tops are available in Champagne Kiss, That’s Hot Pink, and Poolside Blue Pearlescent. Each pod contains a carefully crafted blend of vitamins, electrolytes, and nutrients to support long and short-term health goals, from energy and immunity to hydration and anti-aging.
Craig Dubitsky And Robert Downey Jr.’s happy® Products Enters Albertsons, Expanding Strong National Retail Presence
happy®, founded by accomplished entrepreneur Craig Dubitsky (hello®, eos, method products) and Academy Award-winning actor, entrepreneur, and producer Robert Downey Jr, is introducing its Ready-to-Drink Vanilla, Caramel, and Mocha Lattes and Cold Brew into 11 Albertsons Companies divisions across 34 states nationwide. This expansion into 2,070 doors comes as happy® marks its first year business, and continues to demonstrate strong and rapid growth in the retail market. An essential part of happy®’s brand DNA is its first-of-its-kind partnership with NAMI (the National Alliance on Mental Illness). Reimagining the relationship between entrepreneurship and philanthropy, happy® has provided NAMI with an equity stake in the company. To de-stigmatize mental health and provide meaningful support to those in need, every happy® product features a QR code that directs to NAMI’s resources. The brand’s expansion into Albertsons offers a new opportunity to continue to raise awareness for these necessary resources while helping to further remove stigma around mental health.
Hankook Tire Promotes Kyuwang (Ken) Cho To SVP, Sales And Marketing
Leading global tire maker Hankook Tire has promoted Kyuwang (Ken) Cho to Senior Vice President of PCLT Sales and Marketing for its North America Headquarters based in Nashville, Tenn. In his new role, Cho is responsible for Marketing Strategy, Technical Services, Canada Marketing, and Supply Chain & Logistics Operations. Most recently, he served as Vice President of U.S. PCLT Sales.
Mars Names David Jacobs V.P. Of Marketing For The Mars Food & Nutrition Business
Mars, Incorporated, makers of iconic brands including BEN’S ORIGINAL™, M&M’S® and PEDIGREE®, has added CPG industry veteran David Jacobs to the company as Vice President of Marketing for Mars Food & Nutrition North America. Jacobs brings extensive sales and marketing experience across multiple consumer brands and companies, including SC Johnson (SCJ) and Unilever. In his new role as VP of Marketing for Mars Food & Nutrition North America, Jacobs will lead strategies to drive penetration and accelerate growth across the rice and ready meal categories in the U.S. and Canada.
Merrell Appoints Richard McLeod CMO
Merrell, the world’s leading hiking and outdoor footwear brand, has appointed Richard McLeod as Chief Marketing Officer. Reporting to Janice Tennant, Merrell’s Global Brand President, McLeod will be responsible for leading Merrell’s global marketing and directing the creation of modern integrated marketing capabilities to further cement the brand’s position as a global leader in the outdoor active and lifestyle space. He was most recently Vice President, Chief Marketing Officer at Champion, a global leader in iconic apparel brands. Prior to Champion, McLeod was Senior Vice President of Brand at Canada Goose.
Naturepedic Elevates Arin Schultz To Chief Growth Officer
Naturepedic, the leading GOTS certified organic and EWG VERIFIED® mattress and bedding brand, has promoted Arin Schultz to Chief Growth Officer after driving significant top-line growth in 2024. As Chief Growth Officer, Schultz will oversee marketing, sales, physical retail, customer service and public relations, while continuing to play a key role in research and development, inventory and purchasing decisions. Schultz has spent more than a decade with Naturepedic in numerous sales and marketing roles, most recently VP of Sales & Marketing.
Tobi Paul Joins NatureSweet As CMO
NatureSweet®, the largest vertically integrated agricultural company in North America and the world’s largest controlled environment agriculture (CEA) B Corp, has appointed Tobianne Paul (Tobi) as Chief Marketing Officer. With more than 25 years of proven experience, Tobi brings a wealth of expertise in eCommerce, digital strategy, and omnichannel marketing. Before joining NatureSweet, Tobi served as CEO and CMO for several online retailers across industries ranging from food to building materials.
Rite Aid Names Bryant Harris CMO
Rite Aid announced that Bryant Harris has joined the company as Senior Vice President, Chief Merchandising Officer. Harris will play a critical role in evolving our merchandising strategy to offer best-in-class product assortment that meets the changing needs of our customers. As Chief Merchandising Officer, he will oversee assortment, procurement, pricing, visual merchandising and store design, and work closely with our store operations and marketing teams to deliver customer-centric shopping experiences in the communities it serves. Harris will also become a member of the company’s executive leadership team, reporting to Matt Schroeder, CEO. Prior to joining Rite Aid, he served as Chief Merchandising Officer at Wakefern Food Corporation, where he developed and executed a strategic roadmap that significantly enhanced the company’s merchandising effectiveness and overall performance.
SharkNinja Appoints Linus Karlsson As Chief Creative Officer
SharkNinja, a global product design and technology company, has appointed Linus Karlsson as Executive Vice President, Chief Creative Officer, effective March 3. In this newly created role, Karlsson will take the helm of SharkNinja’s world-class creative team to lead brand storytelling and shape the company’s creative vision while advancing product communication and consumer engagement strategies. Karlsson joins SharkNinja with more than three decades of global experience in creative leadership, brand building, and marketing innovation, most recently serving as Chief Creative Officer for IKEA. Karlsson will sit on SharkNinja’s executive leadership team working out of SharkNinja’s global headquarters in Needham, Mass., and its soon-to-open Creative Design Hub in New York City, a collaborative space dedicated to fostering innovation and creativity.
Chelsea Sobran Appointed VP Of Convenience Channel, Talking Rain Beverage Company
Talking Rain Beverage Company®, makers of the No. 1 sparkling water brand, Sparkling Ice®, has appointed Chelsea Sobran, VP of Convenience Channel. Sobran brings a deep understanding of the consumer landscape and spearheads the company’s strategic growth in the convenience store market. Before joining Talking Rain, Sobran spent ten years at Nestlé Waters North America, where she held roles in sales, analytics and marketing across both Canada and the United States, before moving on to serve as the sales VP at Keurig Dr Pepper.
Wolverine Worldwide Appoints Brett Parent As Chief Strategy Officer
Wolverine World Wide has appointed Brett Parent as Chief Strategy Officer. In this newly created role, Parent will be responsible for developing and driving the Company’s enterprise strategy, along with assessing growth opportunities for the Company’s brand portfolio across a global footprint spanning 170 countries and territories. Parent will also oversee the Company’s Consumer Marketing team, responsible for supporting enterprise-wide eCommerce growth initiatives across the portfolio. He will continue reporting directly to Chris Hufnagel, President and CEO of Wolverine Worldwide, and serve on the Company’s Executive Team.
Premier Packaging Expands To California With New Irwindale Facility
Premier Packaging, a leading provider of contract packaging and logistics solutions, is expanding its footprint with a nearly 200,000-square foot facility in Irwindale, California. This strategic expansion extends the company’s proven service model to the West Coast, reinforcing its commitment to delivering high-quality contract packaging, warehousing, and logistics solutions nationwide. The new facility, located at 16033-16035 Arrow Highway, Irwindale, CA, will offer the same comprehensive services that have driven success in Memphis, including primary and secondary packaging, warehousing and 3PL services, rework, point-of-sale display building, product inspection, sorting, and kitting.
Do-It Introduces New Bottle Hang Tabs
With Do-It’s BCN Bottle Hang Tab, this pouch can still stand on a shelf, hang on a peg hook, or hang on a display strip anywhere in the store. The die cut holes on the 2-BCN allows the hang tab to slip over the top of the container and fit securely under the cap. Made from clear plastic, the bottle hang tab is almost completely unnoticeable and doesn’t block the product or any key product information. Display flexibility gives the store options on where to display this product. More display options means increased product visibility, and ultimately, increased sales. For more information, contact Do-It Corporation; (Web Site) www.do-it.com
Kinter Introduces New Heavy-Duty Plastic Sign Frame
Kinter offers a Heavy-Duty Plastic Sign Frame with a Round Base. This durable, freestanding sign frame with a round, weighted base is perfect for placing eye-catching signs just about anywhere. It includes base and frame (7″ high x 11″ wide) The base features a steel insert for extra stability. For more information, contact Kinter, 3333 Oak Grove Ave., Waukegan, IL 60087; (Web Site) www.kinter.com.
LG’s Introduces New UL Verified Displn
LG has introduced the first UL Verified Display for Anti-Discoloration characteristics. The UL Verified XE3P can alleviate concerns about screen yellowing, the most common but tricky issue for outdoor digital signage products. By focusing on the key pain points, LG developed its new “Anti-Discoloration” technology designed to deter both screen yellowing and black circles. With an enhanced thermal solution, the XE3P can deliver long-lasting and stable display quality. LG offers advanced technical solutions equipped with various sensors, providing reliable and effective operations. In diverse spaces under sunlight, the XE3P highlights your content, reducing concerns about excessive operational burdens. With an outstanding high brightness of 3,500 nits, the XE3P outdoor display delivers content clearly for those passing by. With IPS technology, viewers can engage with the content at wide viewing angles. The XE3P is sealed with IP56 design for reliable operation. It is designed to be protected not only from water but also from dust, which is an essential feature for outdoor applications. When a strong impact hits the front glass from the outside, the display without protective glass breaks, but the XE3P minimizes the damage with protective glass. The XE3P features IK10 rated protective glass, tempered and laminated for outdoor extremes, minimizing damage from external impacts. This can reduce unnecessary LCD module replacements and can lead to cost-effective maintenance. The XE3P can be used under a wide range of operating temperatures from -22°F to 122°F without direct sunlight, and -22°F to 104°F with direct sunlight. The XE3P has a conformal coating making it resistant to dust and salinity in moisture. The XE3P screen can adjust its brightness automatically according to the ambient light. The XE3P has auto-brightness adjustment based on sensors that detect the ambient light. In bright environments, the brightness is increased in light for better visibility, while it is decreased in dark times for better power management. Also, the XE3P uses an M+ panel that can operate with lower power consumption than a corresponding RGB panel. Built-in Wi-Fi and Bluetooth allow easy wireless transfer and distribution of content, help to prevent data hijacking, and ensure convenient and efficient device operation. Additionally, the XE3P is equipped with a beacon that delivers real-time information, using location data for display content. For easy installation, the XE3P is equipped with a self-leveler tool for checking horizontal and vertical levels during installation, reducing the burden of installation work. For more information about the UL Verified XE3P, visit LG. (Web Site) www.lgcorp.com
PPDS Introduces New Philips Interactive 3000 Series
PPDS, the exclusive global provider of Philips Professional Displays and complementary solutions, has launched its most advanced and versatile range of multi-touch displays to date with the new, reimagined Philips Interactive 3000 Series for installations in a broadening range of 24/7 environments. The chic, bezel-free Philips Interactive 3000 Series marks a new generation of advanced, highly flexible multi-touch Android SoC displays from PPDS, presenting content as it was meant to be seen, with razor-sharp accuracy, colour precision, and brightness. An update to the popular Philips T-Line Kiosk display range, the new Philips 3000 Series has been remodelled to fit market feedback and configured utilising the latest advancement in hardware, PCAP touch technology, and software. Bringing the flexibility to support a broadening range of installations, retail (including shopping centres), transport hubs, as well as food and beverage, are among key market verticals. Offered in an extended range of 24″ (back by popular demand), 32″, 43″ and 55″ model variants, the Philips Interactive 3000 Series has been designed and equipped to meet any challenge, delivering premium performance, unparalleled reliability, and flexibility to any space. Updated for 24/7 operation, and repurposed in consultation with partners and customers, the Philips Interactive 3000 Series extends beyond traditional portrait and landscape mounting limitations, with all models now featuring a 30-degree tilt option, as well as optional open frame brackets, opening new installation possibilities and enhanced creativity. The request for tilted displays continues to grow, particularly for kiosks, with businesses looking to extend or renew their existing interactive displays beyond smaller screens, such as tablets. Concerns around security? The Philips Interactive 3000 Series also features a secure ‘Kiosk Mode’ feature, disabling any unauthorised remote control, management or tampering for peace of mind. Available as standard, each Philips Interactive 3000 Series model is equipped with a stunning edge-to-edge PCAP touch screen, while also being augmented with anti-glare and anti-fingerprint coating, allowing for perfect presentation, regardless of the number of fingers coming into contact between cleans.
Whether a single display or many installed around the world, the Philips Interactive 3000 Series offers extensive remote monitoring, maintenance, and management capabilities – whether for single displays or installations around the world – with Philips Wave. The Philips Interactive 3000 Series is immediately available globally. Additional demonstrations will be available in PPDS’ growing estate of PPDS Studio showrooms, located across EMEA, North America, and in India. For more information, visit; (Web Site) www.ppds.com
YUPO Introduces New YUPOilluminate
YUPO Corporation America offers YUPOilluminate, its substrate for large format applications that can be used for UV digital, UV inkjet, screen print or latex printers. It is specialized for backlit technology and will not warp or burn under heat or over time. Printing Benefits: 100% waterproof – perfect for outdoor applications and posters. Specially formatted for UV digital, UV inkjet, screen print or latex wide-format printing processes. Chemical, tear and phenomenally UV resistant. Extraordinarily opaque for super-sharp images in daylight. Offers superb ink adhesion. Little to no ink peel with cross hatch tape test. Totally compatible with laminating and coating processes. Contains no fibers and no coating for excellent shelf life. Marketing Applications include: Roll-up banners, City-light posters, Banners, Backlit posters and Outdoor advertising. For more information, visit Yupo Corporation America; (Web Site) www.yupousa.com
3D Exhibits Creates Merck Animal Health Exhibit For VMX2025
At VMX2025, 3D Exhibits, a Sparks Company, designed and built a color-popping exhibit for Merck Animal Health inspired by the vibrant molecular imagery of their product, Nobivac NXT. With a nod to VMX’s Festival of the HeARTS theme, the booth channeled a refined gallery aesthetic. Attendees uploaded a photo of their pet upon check-in and received AI-generated pop art portraits. (Web Site) www.3dexhibits.com
Displayit Introduces Hanging Banners
Displayit has introduced new hanging banners, designed to elevate brand visibility at trade shows and events. Available in 3 sizes (10′, 15′, 20′) and 2 shapes (circle and square), these banners ensure displays stand out in any crowded venue. For more information, visit Displayit at. (Web Site) www.displayit.com
Southeast Exhibits & Events Creates Samsung Electronics Exhibit For AHR In Orlando
Southeast Exhibits & Events, produced the Samsung Electronics booth at the AHR show in Orlando. Spanning a total of 3,500 square feet, this booth featured an LED ceiling, private conference room, halo lit kiosks & logos, along with aisles of beautifully showcased product. This design layout demonstrates a beautiful balance between aesthetic and functionality as each and every square foot was being utilized to promote the Samsung Brand Image. (Web Site) www.southeastexhibit.com
Hailee Steinfeld And Premium Beers Group Partner To Launch Angel Margarita: Premium Ready-To-Drink Margarita Cocktail
Academy Award-nominated actress, multi-platinum recording artist, and producer Hailee Steinfeld, in partnership with Premium Beers Group, a leader within the alcohol industry in Mexico, proudly launches Angel Margarita. This premium ready-to-drink margarita cocktail is made with 100% Agave Tequila from the rich soil of Jalisco, Mexico. To ensure that each can offers an authentic and refreshing taste experience, Angel Margarita is then fully crafted just moments from the Agave fields.
Blending Hailee’s West Coast style with the deep Mexican roots of her co-founders Jordi Zindel and Rodrigo Hernandez, Angel Margarita will enhance the category with its commitment to quality. Angel Margarita will launch with four vibrant and refreshing flavors: Lime, Grapefruit Paloma, Ranch Water, and Wild Berry.
“Margaritas have always been my go-to cocktail, so making a ready-to-drink version with high-quality ingredients that didn’t compromise on taste was important to me,” said co-founder Hailee Steinfeld. “After visiting the Blue Agave fields in Jalisco with my partners Jordi and Rodrigo, I was inspired by the region. I am so proud of what we have created together and cannot wait for the world to try Angel Margarita.” (Web Site) www.angelmargarita.com
NASCAR And Anheuser-Busch Extend Storied Partnership
NASCAR and Anheuser-Busch have announced a multi-year agreement that ensures Busch Light will continue as a Premier Partner of the NASCAR Cup Series, designation as the “Official Beer Sponsor of NASCAR,” as well as the title sponsor of the Busch Light Pole Award.
“At Anheuser-Busch we strive to bring sports fans closer to the moments that matter year-round, and we’re thrilled to be continuing this relationship with NASCAR, building continued momentum with Busch Light, now the #2 fastest-growing brand in the beer category,” said Kyle Norrington, Chief Commercial Officer at Anheuser-Busch. “NASCAR and Busch Light fans are among the most devoted fans in the country and in 2025, together we’ll give our deserving fans more opportunities to connect to this sport than ever before.”
Shifting fan engagement into high gear, NASCAR and Busch Light will launch an annual Busch Light summer music series in 2025, bringing together two long-standing passions of race fans: country music and cold, smooth Busch Light. The summer series includes five pre-race performances throughout the season, underscoring Busch Light’s ongoing investment in bringing fans closer to the artists they love. The five events will be open and accessible to race fans in attendance. The series will kick off at Texas Motor Speedway, with concerts once a month at Michigan International Speedway, Chicago Street Race, Iowa Speedway, and World Wide Technology Raceway.
“The partnership between NASCAR and Busch Light is consistently noted as one of the most recognized in all of sports each and every year,” said Michelle Byron, NASCAR Executive Vice President and Chief Partnership and Licensing Officer. “Anheuser-Busch’s longstanding relationships at multiple levels across our sport have been paramount in cultivating new fans and driving fan loyalty for decades, and our partners at Busch Light are leading by example to find new ways to drive deeper fan engagement.” (Web Site) www.nascar.com
Bath & Body Works And Disney Collaborate To Launch Disney Princess Fragrance Collection
Bath & Body Works, the global leader in home fragrance and personal care, is collaborating with Disney to develop a dazzling collection of new products inspired by Disney Princess characters. The collection features six brand new fragrances inspired by some of the most beloved Disney Princess characters: Ariel, Belle, Cinderella, Jasmine, Moana and Tiana. The 85-product Disney Princesses assortment is Bath & Body Works most extensive collaboration collection yet and consists of an array of products including fine fragrance mist, body wash and cream, lip gloss, candles, hand soap and sanitizer and decorative accessories that highlight icons from each character’s story, with prices ranging from $1.95 to $99.95.
“The Disney Princess Collection by Bath & Body Works stands apart through the distinctive qualities of each Princess, with Bath & Body Works uniquely crafting fragrances that embody their individual stories and empower fans to embrace their own inner princess,” said Liz Shortreed, Senior Vice President of North America & Global Softlines at Disney. “This collaboration exemplifies how Disney weaves its princess magic into beloved national brands, delivering fresh products that delight both existing and new customers while maintaining consumer relevance.” (Web Site) www.bathandbodyworks.com
BioSteel Launches New Iced Tea Lemonade, A Healthy Twist On A Canadian Classic
BioSteel, a proudly Canadian company, has unveiled its new Iced Tea Lemonade sports drink – a flavour that delivers the same classic, lemony iced tea taste that has defined Canadian summers, now enhanced with a modern, healthy twist. The Iced Tea Lemonade is entirely sugar-free and formulated with BioSteel’s signature clean hydration blend, offering a reimagined iced tea lemonade refreshment as a better-for-you beverage.
The new Iced Tea Lemonade was crafted to capture the crisp, refreshing flavor of traditional iced tea combined with a splash of lemonade, just as many Canadians remember. Unlike the sugary iced teas of the past, this beverage provides hydration through a zero-sugar formula complemented by essential electrolytes. Adhering to BioSteel’s mantra, “Clean. Healthy. Hydration.”, the Iced Tea Lemonade contains no artificial flavours or preservatives and is enriched with five essential electrolytes to help keep Canadians hydrated and energized. (Web Site) www.biosteel.com
Megan Thee Stallion Launches Her New Tequila Brand, Chicas Divertidas Tequila
Three-time Grammy Award-winning artist and entrepreneur Megan Thee Stallion introduced her new tequila brand, Chicas Divertidas, which includes two premium offerings – Blanco and Reposado. The refined tequila is crafted from single-source, 100% Blue Weber agave, harvested at peak maturity from the red volcanic highlands of Jalisco, Mexico.
Produced at Casa Centinela (NOM 1140), a distillery preserving tradition since 1904, it benefits from the region’s rich terroir of volcanic soil and a cooler climate yielding a naturally sweeter agave. The piñas are cooked in traditional masonry ovens and distilled in premium copper stills, resulting in an authentic and flavorful juice.
The slender and curvaceous bottle design is inspired by the seductive yet deadly Angel’s Trumpet, a flower known for its bold colors and striking appearance. A completely unique look, each bottle features cuts and grooves inspired by the agave plant and gradient hues of orange, pink, red and purple. A dagger-pierced heart crowns the bottle, encapsulating the brand’s essence: keep it cute, classy and cut-throat.
Blanco, the ultimate pass-and-pour spirit, features a pure and delicately sweet liquid with citrus notes and herbal hints of rosemary and green tea that harmonize in a silky-smooth finish. Reposado is meant to be savored, delivering a richly balanced profile of caramelized agave, American oak and cooking spices with an elegant finish. Chicas Divertidas Blanco and Reposado are sold in 750ml bottles at 40% ABV and will be offered in limited quantities at select U.S. retailers, with a SRP of $70.00 and $80.00, respectively. (Web Site) www.chicasdivertidastequila.com
Circle K Offers Exclusive Access To New CELSIUS ESSENTIALS Variety
Circle K, the national convenience store chain, is bringing a new type of fuel to customers. Sparkling Watermelon Ice, one of the newest CELSIUS ESSENTIALS varieties, is now available exclusively at over 6,000 Circle K locations across the US and to celebrate its launch, America’s Thirst Stop is giving away more than 47,000 cans.
CELSIUS ESSENTIALS Sparkling Watermelon Ice boasts a bold flavor explosion, fusing juicy, ripe watermelons with an icy blast that will send shivers of deliciousness down your spine. The candy-inspired taste and essential aminos keep fans energized and ready to conquer the day.
“Circle K is all about keeping our customers fueled and on-the-go,” said Holly Pyzik, Head of Packaged Beverage for Circle K. “Whether you’re taking a cross-country road trip or preparing for a Monday morning meeting, you’ll always find what you need to stay energized and refreshed. We’re happy to continue our partnership with CELSIUS and have our customers try this exclusive flavor.”
“We’re always excited to introduce new innovation to our portfolio, and our ESSENTIALS line is CELSIUS’ take on more energy and bold flavor profiles,” saidKyle Watson, CMO at CELSIUS. “We’re looking to explore more unique, impactful flavors for ESSENTIALS in 2025, all while delivering the extra energy boost that consumers crave. One of our latest flavors, Watermelon Ice, packs a delicious candy-like sweetness that we can’t wait for consumers to try.” (Web Site) www.circlek.com
Corner Bakery Rolls Out Teddy Latte And Teddy Milk Tied To Release Of ‘Paddington In Peru’
With the highly anticipated release of STUDIOCANAL’S Paddington in Peru hitting theaters on February 14, Corner Bakery Cafe® invites guests to enjoy the perfect pairing-the Teddy Latte and Teddy Milk. Inspired by the warmth and nostalgia of childhood treats, these delightful beverages bring cozy comfort to families looking to share a special moment together before or after watching Paddington’s latest adventure. As part of the celebration, Corner Bakery Rewards Members will have the opportunity to be awarded tickets to Paddington in Peru.
The Teddy Latte features a rich shot of espresso, perfectly balanced with creamy steamed Teddy Milk-a house-made blend of whole milk, honey, brown sugar, cinnamon, and vanilla. Topped with a drizzle of golden honey and a playful garnish of Teddy Grahams, this sweet and comforting beverage is available hot or iced. For younger guests or those seeking a caffeine-free option, Teddy Milk offers the same flavors, enhanced with white chocolate sauce and finished with whipped cream, honey drizzle, and Teddy Grahams.
“Paddington is a global family favorite,” said Melanie Barichivich, senior vice president and head of marketing at Corner Bakery. “The launch of our Teddy Latte and Teddy Milk is a perfect pairing for moms and kids or grandparents and grandkids to create a lifelong memory together by pairing a Teddy Latte with a trip to the Paddington Movie in theaters this month.” (Web Site) www.cornerbakerycafe.com
De La Calle Launches Its Newest Flavor: Mandarin Refresco
De La Calle, the modern Mexican soda brand known for its vibrant flavors and authentic ingredients, has launched its newest flavor: Mandarin Refresco. Inspired by the lively street markets of Mexico, this fresh and zesty soda brings a bright citrus twist to every sip-perfect for pairing with tacos, sunny days, and good vibes.
Crafted with real ingredients and bursting with bold mandarin flavor, De La Calle’s Mandarin soda strikes the perfect balance of sweetness and tangy citrus punch. It’s a refreshing take on tradition, blending nostalgic flavors with a modern twist that embodies the energy and warmth of Mexican culture.
“At De La Calle, we’re all about bringing authentic and exciting flavors to the modern soda aisle,” said Alex Matthews, CEO at De La Calle. “Our new Mandarin refresco is a delicious nod to the vibrant flavors of Mexico, delivering a taste that’s both familiar and new. We can’t wait for our fans to try it. We think it’s our best tepache yet!” (Web Site) www.delacalle.mx
Dogfish Partners With Grateful Dead To Debut NEW Collaborative Beer, Grateful Dead Juicy Pale Ale
Together again and back for an epic encore, Dogfish Head Craft Brewery and Grateful Dead continue their long, strange trip together with the launch of a NEW collaborative beer, Grateful Dead Juicy Pale Ale. Joining Dogfish Head’s lineup of year-round beers, Grateful Dead Juicy Pale Ale is now making its way to draft lines and store shelves nationwide in 6pk/12oz cans.
Clocking in at 5.3% ABV, Grateful Dead Juicy Pale Ale is brewed with Kernza® perennial grains from The Land Institute, granola and heaps of good karma for a refreshing, light-bodied beer that will leave drinkers with nothin’ left to do but smile, smile, smile. The addition of El Dorado and Azacca hops brings waves of tropical pineapple, mango, and passion fruit notes for a vibrant tapestry of alluring aromas and flavors that just keeps truckin’ sip after refreshing sip.
“As a beer geek with a music problem, few things in life are as sensorially sensational as enjoying a great beer while simultaneously listening to some great music,” said Dogfish Head Founder & Brewer, Sam Calagione. “In 2025, Dogfish Head is turning 30, and my favorite band of all time, Grateful Dead, is celebrating its 60th anniversary. I’m so proud of the broad appeal of this lovely new beer that’s now making its way to Dead Heads and Hop Heads of all shapes and sizes. With its layered, nuanced flavors of tropical hops complemented by its malty body, our Grateful Dead Juicy Pale Ale is as compelling and joyful as the band’s music itself.”
After American Beauty Hazy Ripple IPA, most fans believed Dogfish Head and Grateful Dead said fare thee well to their partnership, but don’t you worry anymore – this duo’s golden road continues in 2025, with Grateful Dead Juicy Pale Ale. “And it’s our best track yet,” adds Sam.
“The collaboration between Grateful Dead and Dogfish Head has been a natural fit for years, and we couldn’t be more excited to launch this latest offering. Both Dogfish and The Dead value creativity, community, and the spirit of exploration,” said David Lemieux, Grateful Dead Archivist & Legacy Manager. “This beer is not just a delicious addition to your craft beer selection; it is a celebration of the shared passion for innovation that defines both Dogfish Head and Grateful Dead’s journeys.” (Web Site) www.dogfish.com
Jack in the Box Goes Bigger And Better With The Big Smashed Jack
Jack in the Box’s Smashed Jack is getting bigger and better with the introduction of the new Big Smashed Jack, the next evolution of the beloved original burger. Bigger, juicier, and more flavorful, the Big Smashed Jack offers superior quality compared to the competition.
Since the original Smashed Jack debuted in 2024 and became an instant fan favorite, it has exceeded expectations, inspiring Jack in the Box to continue pushing the boundaries of innovation in this category. Now, Jack in the Box is going even further-bringing nearly triple the beef compared to a leading competitor’s burger for an unmatched fast-food burger experience. It’s all in the details. The new Big Smashed Jack features two quarter-pound smashed patties, two slices of melty American cheese, shredded lettuce, onions, pickles, and Jack’s Boss Sauce on a triple brioche bun. (Web Site) www.jackinthebox.com
Kendall-Jackson And Artist Victor Solomon Partner To Design NBA Co-Branded Wine Labels
Kendall-Jackson, renowned for producing America’s #1 selling Chardonnay and the NBA’s first official wine partner, has formed a collaboration with celebrated artist and designer Victor Solomon, hailed for designing the NBA’s Larry O’Brien Championship Trophy. This collaboration, rooted in mutual connections with the NBA, will feature Solomon’s artistic vision in designing the labels for the league’s first co-branded wines with Kendall-Jackson in Sonoma County, California.
“When we partnered with the NBA, we set out to uniquely blend the culture of wine with the excitement of the game,” said Chris Jackson, Co-Proprietor of Kendall-Jackson. “We are excited to partner with Victor Solomon and bring his extraordinary talents in connecting art with sports culture to the look of our first NBA co-branded wines. This partnership is a natural fit as we expand our relationship with the league and continue to explore unique ways to engage our audiences.”
The partnership brings together Kendall-Jackson’s legacy of craftsmanship and Solomon’s signature design aesthetic, which blends traditional artistry with modern inspirations. Victor Solomon’s prior work-including his acclaimed “Literally Balling” series that reimagines basketball through the lens of stained glass and fine craftsmanship-has earned him a reputation for pushing the boundaries of design in sports and culture.
“My work has always been about elevating the artistry within sport,” said Victor Solomon. “Partnering with Kendall-Jackson allows me to extend that vision by creating and celebrating a shared spirit of craftsmanship. My work has included collaborations with the NBA on bespoke trophies and immersive installations that celebrate the league’s iconic legacy. Through the tactile beauty of a wine label, this collaboration offers an opportunity to unite these worlds in a meaningful way.” (Web Site) www.kj.com
Kiehl’s Unveils Limited-Edition Product Collaboration Inspired By HBO Original Series, The White Lotus
Kiehl’s Since 1851 is joining forces with Warner Bros. Discovery Global Consumer Products for an exclusive The White Lotus x Kiehl’s Resort ReSet Collection. The limited-edition collaboration is a match made in… Thailand-bringing to life the luxury of the series, which premiered its third season on February 16th on Max.
Kiehl’s invites customers to leave their baggage at the door and indulge in a digital detox like never before. Whether embarking on a solo retreat to unplug, enjoying a weekend getaway with friends, or unwinding with the perfect staycation, the ultra-luxe collection brings together beloved formulas and collab exclusives, all mindfully curated to treat your skin to a relaxing escape.
The White Lotus x Kiehl’s Resort ReSet features skincare must-haves in TSA-approved travel sizes, all thoughtfully packaged in a White Lotus Resort & Spa beach tote. The collaboration also includes two product exclusives: the return of the beloved Lip Balm #1 in Mango and a never before offered Cucumber Spritz Facial Spray. And for added privacy while unplugging, the collection comes complete with a playful door hanger asking visitors to come back later…or don’t.
The complete The White Lotus x Kiehl’s Resort Reset formula offering includes: Ultra Facial Barrier Balm (9g), Midnight Recovery Concentrate (15ml), Crème de Corps Body Lotion (75ml), Cucumber Spritz Facial Spray (118ml), and Lip Balm #1 in Mango (15ml). The collection-inclusive of all five products, resort tote, and “Do Not Disturb” door hanger-retails for $80 and will be available for a limited time on Kiehls.com and all Kiehl’s Since 1851 free-standing stores in the US. (Web Site) www.kiehls-usa.com
Kinder Joy® And Kinder® Chocolate Pair With DC And Funko For New Limited-Edition Collections
Ferrero North America brands, Kinder Joy® and Kinder® Chocolate, are celebrating DC’s legacy of creating iconic characters and telling enduring stories with two new collections in collaboration with Warner Bros. Discovery Global Consumer Products (WBDGCP) and Funko – Kinder Joy Limited-Edition DC Funko POP! Eggs and Limited-Edition DC Funko POP! Kinder Chocolate. Consumers can now begin seeing these unique products on shelves at retailers nationwide.
The delicious treat of a Kinder Joy, plus a Funko toy, helps parents create everyday surprises for their children. Through the collaboration Kinder Joy is releasing a special lineup of 16 new Funko toys – ranging from DC Super Heroes to DC Super-Villains, including Batman, Superman, Wonder Woman, The Joker and Harley Quinn. The DC Funko POP! collection is paired with the iconic Kinder Joy treat featuring delicious layers of cocoa and sweet cream topped with crispy wafer bites filled with cocoa cream.
“Creating special moments for families is at the core of our brand ethos, which is why we’re thrilled to bring parents an exciting new way to surprise their children,” said Amber Hansinger, Vice President of Marketing, Kinder Joy USA. “DC is a global giant, and our Kinder Joy Limited-Edition DC Funko POP! Eggs let fans connect with some of their favorite characters in a fun and exciting way.”
“At Kinder Chocolate, we aim to provide parents with small, but impactful, ways to create a connection with their children,” said Shalini Stansberry, Vice President of Marketing, Kinder Snacking. “We hope that our exclusive DC Funko POP! Kinder Chocolate bar allows families to bond over their love of DC in exciting new ways.” (Web Site) www.ferreronorthamerica.com
KRISPY KREME® And Hulu Team Up For Lineup Of New Movie Snacks Doughnuts
Movie and doughnut fans can press “play” on flavor thanks to a one-of-a-kind collaboration between Krispy Kreme® and Hulu that’s bringing home four all-new doughnuts inspired by the cinema snack bar. Available for a limited time beginning Feb. 17, the Krispy Kreme x Hulu: Movie Snacks Doughnuts are perfectly cast to provide theater favorites like popcorn and slushies when you’re streaming a movie at home. As part of the collaboration, Krispy Kreme is offering fans a chance to win a 1-year Hulu subscription.
These new doughnuts include: Blue Raspberry Slush Doughnut: an Original Glazed® doughnut dipped in blue raspberry flavored icing and blue sanding sugar. Caramel Popcorn Doughnut: an unglazed shell doughnut filled with caramel popcorn flavored Kreme™ filling, dipped in white icing and caramel popcorn and topped with red icing drizzles. Cookie Dough Superstar Doughnut: an unglazed shell doughnut filled with chocolate butterkreme™ flavored filling, dipped in chocolate flavored icing and topped with gold glitter sprinkles and cookie dough bites. Candy Double Feature Doughnut: an Original Glazed® doughnut dipped in white icing, topped with milk chocolate candy pieces and mini milk chocolate chips, and drizzled with chocolate flavored icing.
“This first-ever collaboration with Hulu lets our fans enjoy their favorite movie snack flavors with their favorite doughnut while streaming their favorite movie. That’s a good night!” said Dave Skena, Chief Growth Officer at Krispy Kreme. (Web Site) www.krispykreme.com
Perfect Bar Teams Up With Superfan Jason Mraz To Launch Limited-edition Chocolate Mrazberry
Perfect Snacks®, creator of the Original Refrigerated Protein Bar™, has teamed up with GRAMMY Award-winning musician and philanthropist Jason Mraz to debut Perfect Bar’s latest limited-edition flavor: Chocolate Mrazberry. Chocolate Mrazberry combines the unicorn of the fruit world with a delicious base of freshly-ground peanut butter, cashew butter and cocoa for a crispy cookie dough texture. With 8 grams of whole food protein and 20+ superfoods, it’s the perfect balance of indulgence and nutrition.
“We’re so proud to partner with Jason Mraz and his Foundation to introduce this whimsically delicious new flavor, Chocolate Mrazberry,” said Leigh Keith, Co-Founder and Chief of Brand at Perfect Snacks. “I’ll never forget when we first discovered Jason was a fan of our product, he would order our bars while on tour to be shipped all over the world back when we were still making them with rolling pins! In addition to being long-time fans of his music, we’ve followed his Foundation over the years and have been so inspired by the incredible work they do to lift up and give back to our communities through music and the arts. So, creating this magical flavor to support this great cause was a full circle moment for me – this collaboration goes beyond taste, it’s about making a difference.”
To celebrate the launch, Jason Mraz and Perfect Bar have rolled out a unique campaign that reveals how Mrazberries come to life, featuring an acoustic reimagining of his iconic hit ‘I’m Yours’ paired with a brand-new music video. (Web Site) www.fritolay.com
Perfect Corp. And Inovshop Ramp Up In-Store AI Experience In Amazon’s Debut Parapharmacy In Milan
Perfect Corp., a leader in AI and AR beauty and fashion tech, has partnered with Inovshop Group to introduce its AI Skin Analysis tool, Skincare Pro, on self-service mirrors with iPads at Amazon’s first-ever parapharmacy in Milan, Italy. Opening in the heart of the city, this initiative integrates Perfect Corp.’s advanced Beautiful AI technology into the parapharmacy setting, providing customers with a distinct, immersive approach to personal skincare.
Perfect Corp.’s Skincare Pro app, accessible in a dedicated area of the parapharmacy on specially designed interactive mirrors made by Inovshop Group, equipped with iPads, enables personalized skin consultations by analyzing 15 unique skin concerns to create a customized skin profile. With AI-driven real-time skin analysis, customers can gain insights into their skincare needs, creating a seamless way for Amazon’s staff to engage visitors in personalized product recommendations.
“Our partnership with Inovshop is a testament to how technology can reshape the customer experience, bringing tailored skincare solutions to this one-of-a-kind retail space,” said Alice Chang, CEO and Founder of Perfect Corp.
Inovshop’s commitment to connecting digital and physical retail comes to life in this collaboration with Amazon, integrating Perfect Corp’s sophisticated AI and AR skincare technologies with Inovshop’s other unique retail digitalization systems and pragmatic customer experience. This synergy creates a dynamic and engaging environment for Amazon’s first parapharmacy, where customers can seamlessly explore products. With the “Place & Learn” feature, customers simply place a product on a sensor-equipped surface, immediately revealing relevant product details to support their shopping journey.
Remi Rouane, VP of International and General Manager of Digital at INOVSHOP Group, stated, “Our mission is to bridge the gap between digital and physical retail. With these advanced technologies, we’re redefining how customers engage with products and brands, and we also bring ice-breaker solutions to the customer journey to facilitate the work of the sales team on site.”
As Perfect Corp. and Inovshop work together to innovate the in-store experience, their technology integration in Amazon’s Parapharmacy in Milan marks a major step toward transforming traditional shopping into an immersive, tech-enhanced journey. By blending AI-driven skincare diagnostics with intuitive product engagement features, the new parapharmacy aims to set a new standard for retail. This parapharmacy is not just about products; it’s about creating a completely pragmatic and coherent customer journey. (Web Site) www.perfectcorp.com
Promised Land Dairy Partners With PEEPS® Brand To Launch Sweet Marshmallow Milk
Promised Land Dairy is collaborating with perennial Easter favorite PEEPS® to introduce PEEPS® Sweet Marshmallow Milk, a delicious, limited-time offering that delivers Easter delight straight from the cow. PEEPS® Sweet Marshmallow Milk will be available in select grocers across the country through April 20 while supplies last. The collaboration captures all the creamy goodness for which Promised Land Dairy is renowned and pairs it with a delectable, sweet marshmallow taste that celebrates the PEEPS® Marshmallow confection that has been an Easter favorite for more than seven decades.
“Promised Land Dairy is dedicated to crafting the most delicious milk flavors daily. We’re thrilled to introduce exciting new seasonal varieties to our premium lineup,” said Heather Foitek, vice president of marketing and sales for LALA U.S., which owns Promised Land Dairy. “PEEPS® has been the perfect partner in this limited-time product. Our only concern now is if parents will leave any for the kids or the Easter bunny…it’s just that good!”
PEEPS® Sweet Marshmallow Milk is the first brand partnership for the 38-year-old iconic dairy brand. Promised Land Dairy began on a family-owned farm in Texas with the goal of producing only the best milks – which remains true to this day! The Promised Land Difference is a promise that our milk is naturally richer, creamier and more indulgent than ordinary milks. Since its founding, Promised Land Dairy has carried on the same old-fashioned values and traditions by producing kosher-certified, no-added-hormones milk, free of artificial colors and flavors and full of extraordinary flavor.
“We’re always looking for new ways to bring the magic of PEEPS® to fans beyond the Easter basket, and this collaboration with Promised Land Dairy does just that,” said Caitlin Servian, Brand Manager for PEEPS®. “PEEPS® Sweet Marshmallow Milk captures the signature sweet marshmallow flavor fans know and love in a whole new way, making it the perfect addition to Easter celebrations this season.” (Web Site) www.promisedlanddairy.com
Red Lobster® Declares This Year’s Lobsterfest® The GLOAT: The Greatest Lobsterfest Of All Time
Red Lobster’s Lobsterfest® returns from February 11 through April 20, 2025, and this year, it’s not just great, it’s the GLOAT: The Greatest Lobsterfest of All Time. Red Lobster® is owning its lob-star status with unmatched quality, bold flavors, and an elite new lineup of lobster creations designed to make this year’s celebration truly unforgettable.
Red Lobster is doubling down on its lobster authority, rolling out 10 mouthwatering dishes alongside the ultimate Lobsterfest upgrade: a Create Your Own option. For the first time ever, guests can build their dream plate by selecting two or three lobster entrées, customizing their perfect Lobsterfest feast.
“Lobsterfest is the ultimate celebration for lobster lovers, and this year, we’re taking it to the next level with more variety, more flavor, and more ways than ever for guests to satisfy their crustacean cravings,” said Nichole Robillard, CMO at Red Lobster. “From brand-new lobster creations to our exciting new Create Your Own option, we’re serving up a lobster-loaded lineup that’s sure to please any palate.” (Web Site) www.redlobster.com
Rivian Adventure Network Opens Its First Chargers For All Evs
Rivian planned launch of its first next-generation Rivian Adventure Network charging locations, which allow for non-Rivian electric vehicles (EVs) to charge alongside the company’s R1T pickup and R1S SUV. Using a new charger design to accommodate any compatible EV in North America, these sites are an important milestone in support of electrifying the entire transportation sector.
Rivian’s first next-generation site is its Joshua Tree Charging Outpost in California, which recently opened to the public. This year, Rivian expects to open additional charging locations at sites in Texas, Colorado, Illinois, Montana, Pennsylvania, Michigan, and New York. Strategically located to encourage more people to drive electric on their next adventure, these chargers will deliver rapid charging up to 900 volts and feature CCS connectors with support for North American Charging Standard (NACS)-equipped vehicles with an automaker-approved adapter. Support for native NACS connectors, also known as SAE J3400, will come with a future hardware update. Each charger will also include a larger display and tap-to-pay to enable effortless use with or without the Rivian mobile app. Rivian drivers will continue to have the seamless authentication experience they enjoy today.
“Since the beginning, we’ve understood that creating great products like the R1T and R1S only made up half the equation,” said Rivian Founder and CEO RJ Scaringe. “To achieve widespread electrification, you also need a really good charging network. Now, we’re excited to bring the Rivian Adventure Network-with its ease of use and exceptional reliability-to other EV drivers around North America, investing in a future where charging on the road will be simple, sustainable, and convenient.” (Web Site) www.rivian.com
Simply Spiked® Bold Delivers An 8% ABV Line Of Spiked Lemonades And Limeades
Simply Spiked® is introducing Simply Spiked® Bold, a line of spiked lemonades and limeades with a bolder flavor and 8% ABV that delivers a new twist on drinking experiences for consumers 21+ nationwide.
In the High ABV category where taste is the #1 purchase driver, Simply Spiked Bold features two fan-favorite flavors: Signature Lemonade and Cherry Limeade. These boldly reimagined classics bring the 5% real fruit juice, squeezed then concentrated and amazing taste that drinkers have come to know and love from Simply Spiked, with 8% ABV. Simply Spiked Bold is now available in convenience stores nationwide in single-serve cans, with 24oz and 16oz cans available in select states.
“As a leader within the FAB category, Simply Spiked has been providing consumers with a wide variety of flavor offerings since the brand debuted in 2022,” said Jamie Rotnicki, Vice President of Innovation at Molson Coors Beverage Company. “We are taking our next step with Simply Spiked Bold to offer fans bolder flavors of some of their favorite Simply Spiked products with our real fruit juice credentials and an 8% ABV.” (Web Site) www.drinksimplyspiked.com
SKYY Vodka Launches Infusions Line Expansion And SKYY Martinis (RTS)
SKYY® Vodka has launched new innovative products joining its award-winning portfolio: SKYY® Infusions Spicy Mango, and SKYY® Martinis ready-to-serve (RTS) in classic Espresso and Cosmo flavors. These new offerings are set to redefine the cocktail experience, bringing classic flavors and convenience to martini lovers everywhere.
SKYY® Infusions Spicy Mango combines the luscious flavors of ripe mango with the perfect amount of spice from jalapeno, habanero, and ghost chili to add a kick to cocktails. SKYY® Martinis are expertly crafted, ready to serve “martini in a bottle” cocktails made with premium SKYY® Vodka and high-quality bar ingredients, available in Espresso and Cosmo flavors.
“With the launch of SKYY Infusions Spicy Mango and SKYY Martinis Espresso and Cosmo RTSs, we sought to create a product with high-quality ingredients in flavors that drinkers love at an affordable price. And that’s exactly what we’ve done,” said Andrea Sengara, VP Marketing Campari America. “We can’t wait to share these newest offerings from SKYY with flavor-seeking, cocktail-loving adult consumers across the country.” (Web Site) www.skyyvodka.com
Sprinter Spirits Promotes Launch Of Peach Flavor 4 Pack Across Georgia’s Peach State
Sprinter Spirits has launched its first-ever single-flavor 4 Pack in its most popular flavor: Peach. To celebrate, Sprinter Spirits has conducted a week-long takeover across the Peach State with Sprinter van drops, rooftop venue samplings, hyper-local OOH, and a limited-edition peach crepe with Pauley’s Crepe Bar.
Sprinter Spirits even transformed Athens hotspot Paloma Park into “Peach Park”, featuring Sprinter specials and exclusive merch all week long. Country star Ella Langley joined for an acoustic set and shared Sprinters with founder, Kylie Jenner, who also stopped by as she visited key on- and off-premise accounts around Atlanta and Athens. (Web Site) www.drinksprinter.com
Health-Ade Launches SunSip Dr. Bubbles And SunSip Cream New Prebiotic Sodas
Health-Ade, the creators of gut-healthy bubbly beverages, has added two delicious flavors to its prebiotic soda line, SunSip. With a playful nod to classic soda flavors, SunSip Dr. Bubbles and SunSip Cream Soda deliver a satisfyingly delicious experience that flirts with nostalgia, all while supporting a healthy gut. The new product willl be exclusively sold at Whole Foods stores nationwide before becoming available at additional retailers.
Dr. Bubbles and Cream Soda join SunSip’s existing lineup of classic and craveable prebiotic sodas that transport you to those sweet summer days. Dr. Bubbles reimagines the conventional Doctor soda’s flavor profile with a unique blend of sweet fruit-notably black cherry-with subtle spices for an instant bubbly classic, while Cream Soda captures the timeless flavor of creamy vanilla with delicate caramelized notes, offering a bubbly ode to soda fountain classics. Unlike other soda options loaded with sugar and artificial ingredients, SunSip is naturally sweetened with fruit juice, monk fruit, and organic cane sugar-NO stevia in sight. In fact, each 11.5 oz can of SunSip contains 6 grams of sugar or less and 40 calories or less, making it the perfect swap for sugary sodas, without compromising on taste. Plus, SunSip goes a step beyond with added benefits including prebiotics, vitamins C, B6, and B12, and minerals zinc and selenium to help promote gut health, everyday immunity, and energy.
Also launching this month, SunSip unveils its latest campaign: Sundeniably Good Soda, made in partnership with creative agency, FUNDAY. This national, omni-channel campaign, which includes paid social presence across Instagram, Facebook, and TikTok, digital video ads including CTV and OTT, banners, Out of Home advertising, and more, challenges the outdated belief that what’s good for you has to taste bad.
Health-Ade’s Chief Marketing Officer, Charlotte Mostaed, said, “Dr. Bubbles and Cream Soda are the perfect marriage of nostalgia and innovation. These craveable soda flavors allow us to reimagine the classics in a way that’s better for you and better for your gut. We’re hopeful they’ll reach both new and existing consumers so they can experience all the bubbly, gut-health goodness SunSip has to offer, while also being able to revisit soda flavors they’ve probably been missing.” (Web Site) www.sunsip.com
Top Rank Boxing Announces Twisted Tea As Official Malt Beverage Partner For 2025
Twisted Tea Hard Iced Tea, the nation’s no. 1 hard iced tea brand, is stepping into the ring in a bigger way with Top Rank, the worldwide leader in boxing promotion, as the Official Malt Beverage Partner for the organization’s 2025 slate of events. First having joined forces in 2024, Top Rank and Twisted Tea are expanding their partnership with a more robust in-arena presence, local activations and branded content to amplify the fan experience by bringing together two powerhouse brands known for delivering excitement and energy.
Twisted Tea will leverage Top Rank’s unparalleled stable of world-class fighters. Fans will experience Twisted Tea as the “Official Walkout Partner” with a dynamic entrance welcoming the fighters to center ring. Additionally, fight fans can expect exclusive experiences, custom digital and social media content, and branded integrations that will make fight night even more exhilarating. Top Rank and Twisted Tea will join forces on four shoulder programming shows, showcasing the “Greatest Hits” of former and current Top Rank fighters. Twisted Tea’s presence will be felt in venues and living rooms, uniting boxing enthusiasts with a hard iced tea that packs a serious punch.
“We’re thrilled to enter the ring with Top Rank and champion the fight with boxing’s most dedicated fans,” said Erica Taylor, senior brand director for Twisted Tea. “Returning for a second year, we’ll be rolling out new touchpoints for fans to engage, including social content, twisted experiences, and fight day refreshment with the hard iced tea they know and love.” (Web Site) www.twistedtea.com
Stingray Advertising Partners With Vistar Media To Launch In-store Video Advertising
Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, has joined forces with Stingray Advertising to transform the in-store advertising landscape in Canada. By selecting Vistar’s platform, Stingray Advertising is taking its first steps into video advertising, building on its legacy as North America’s largest retail audio advertising network. This partnership brings cutting-edge technology to some of Canada’s most prominent retail locations, enabling brands to captivate shoppers at pivotal moments during their purchase journey.
In December, Stingray Advertising officially brought its expertise to in-store video, beginning with 576 METRO grocery stores across Quebec and Ontario, including Metro, Super C and Food Basics. This partnership with Vistar enables Stingray Advertising to deliver dynamic video advertising at entrance kiosks and will soon extend to METRO pharmacy banners. By transitioning to Vistar’s ad server, Stingray Advertising gains access to advanced targeting capabilities, seamless operations and real-time analytics, ensuring a superior experience for both advertisers and consumers. Brands can now leverage the power of sight and sound to capture attention and drive engagement within high-traffic retail environments.
Stingray Advertising’s video network reaches regions across Quebec and Ontario, with plans for further expansion into diverse retail verticals. This collaboration represents a new era of retail media in Canada, offering advertisers a powerful way to influence purchase decisions with impactful messaging delivered at the point of sale. (Web Site) www.vistarmedia.com
Upshop And Swish Brand Experiences Form Strategic Partnership To Surprise And Delight eCommerce Shoppers
Upshop, a leading store operations technology provider, and Swish Brand Experiences, the data-led, programmatic, Sponsored Product Sampling platform, announced a strategic partnership that will revolutionize product sampling as a retail media experience. This collaboration continues Upshop’s track record for adding value on its platform for retailers such as Giant Eagle, Hy-Vee, SpartanNash, and Lowes Foods. By integrating Sponsored Product Sampling capabilities to the platform, retailers can surprise and delight shoppers while generating new revenue streams. Swish’s Sponsored Product Sampling platform empowers retailers with a seamless, measurable, data-led capability for experiential sampling campaigns in their retail media offering to CPG brands.
Key Highlights of the Partnership: Seamless integration of Swish’s platform with Upshop’s eCommerce order management technology. Enables retailers to launch data-driven sampling campaigns with CPG brand partners. Offers a frictionless solution that empowers retailers to unlock new revenue streams and deliver impactful brand experiences to shoppers. Bridges the gap between digital and physical shopper engagement, driving trial, repeat purchases, and enhanced customer experiences.
“Largely, eCommerce has been defined by costs with operators focused on efficiencies. This partnership adds real value to the shopper experience without any additional work for the store team. The opportunities within our eCommerce marketplace are limitless – from creating an omnichannel perpetual inventory to leveraging workforce labor agreements for adding order capacity, Upshop is rapidly elevating eCommerce operations,” said Mike Weber, CMO of Upshop.
Adam Stave, CEO of Swish Brand Experiences, said, “Our integration with Upshop will make it easy for retailers to launch and grow Sponsored Product Sampling. This partnership removes technical barriers and expands the Swish network, giving CPG brands a seamless way to reach their next best customers through measurable, programmatic sampling at scale. This is a big step in creating value for all parties-helping retailers move faster, innovate, and collaborate with CPG brands to convert incremental shoppers and create long-term customer value.” (Web Site) www.upshop.com
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