Pepsi, together with global superstar Bad Bunny, invite consumers nationwide to “Press Play On Summer” with an exclusive three months free of Apple Music. Now fans can stream all of Bad Bunny’s chart-topping hits as well as Apple Music’s full catalog of over 100 million songs for free all summer long.
The “Press Play On Summer” offer provides unlimited listening on Apple Music with the purchase of select limited-edition PepsiCo beverages. Music lovers should look for the “Press Play On Summer” offer on 20 oz. beverages in the PepsiCo portfolio, all featuring the “Press Play On Summer” QR code that unlocks up to three months of free Apple Music. In addition, consumers will have a chance to win one of over 100,000 instant prizes, including weekly fly away trips.
“Both Pepsi and Apple Music have such storied histories in the music space delivering first-of-its-kind experiences for our fans over the years, so it is only fitting that we join forces to create ‘Press Play on Summer’,” said Todd Kaplan, Chief Marketing Officer, Pepsi.
Pepsi And Bad Bunny Invite Consumers To ‘Press Play On Summer’
