Petco Health and Wellness Company, Inc., has launched a new community-driven test concept designed to serve the health and wellness needs of pets and farm animals in small towns and rural communities.
The first location has opened in Floresville, TX. “These are rapidly-growing markets where pet parents are looking for an experienced, pet-dedicated partner like Petco to help them care for the health and wellness of their animals,” said Petco CEO, Ron Coughlin. “This is an exciting opportunity for us to serve more pets by dramatically expanding local access to healthy pet products and services.”
Petco’s new Neighborhood Farm & Pet Supply pet care centers feature brand-new, stand-alone retail locations strategically and conveniently situated at the heart of small-town and rural communities.
Featuring the pet-focused support, and curated assortment of high-quality products and pet care services Petco is known for, while leveraging the strength of the company’s omnichannel ecosystem, the Neighborhood Farm & Pet Supply pet care centers will serve as one-stop shops for health and wellness solutions for pets and farm animals such as horses, cows, pigs, sheep, goats and more.
The launch of the test concept is expected to inaugurate a handful of Neighborhood Farm & Pet Supply pet care centers in 2022, and bring Petco’s curated assortment of products and services more quickly and at a lower cost than national and regional players, thanks to differentiated digital fulfillment offerings.
To satisfy high customer interest in a specialty retailer with farm and companion animal food and supplies, Petco’s full suite of offerings will include: High-quality nutrition, Curated farm and feed assortment, Live companion animals, Mobile vaccination and grooming services, as well as Self-wash stations.
Petco Unveils New Small-Town & Rural Test Concept
