Continuing its reinvention and acceleration, storied French luxury department store, Printemps, has announced a new store in New York, marking the brand’s first US initiative.
Printemps will open in the historic 50-story landmark building at One Wall Street in the rapidly changing Financial District.
“The US is essential in our international development strategy and opening in New York offers high visibility and growth potential. We think we can bring something unique, both to its engaged local consumer base and the strong tourist flows the city welcomes. It is also a strategic ecommerce market for luxury, fashion, home, and beauty,” said Jean-Marc Bellaiche, CEO, Printemps Groupe. ‘We plan to pioneer a new format of experiential retail in this fast changing and demanding market.”
This Printemps store will be of a different scale, bringing a local approach and focusing on increased omnichannel and seamless experiences. Printemps will be 54,365 sq. ft. with two levels.
The store is expected to open in the Spring of 2024.