Archive by category Promotion Audit

A Survey of Current P.O.P. Programs in the Retail Store

Merrell Launches Moab 3 Merrell has launched the Moab 3 line for men and women.

Merrell Launches Moab 3 Merrell has launched the  Moab 3 line for men and women.

For more than 15 years, Merrell Moab hiking boots and shoes have been the leading choice for hikers, making it the bestselling hiker in the world. An essential part of hike heritage, Moabs have long served as inspiration for new and seasoned hikers to get outdoors, offering consistency when needed most. Today, by applying new […]

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Wendy’s Launches New Global Restaurant Design Standard

Wendy’s Launches New Global Restaurant Design Standard

Wendy’s has announced a new global restaurant design standard, Global Next Gen, for enhanced custom and digital experiences. Wendy’s new restaurant builds will feature a sleek and modern design with an optimized layout and next-generation technology with an emphasis on convenience, speed and accuracy. Global Next Gen includes the following design features and technology to […]

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Taco Bell Opens Innovative Drive-Thru Experience

Taco Bell Opens Innovative Drive-Thru Experience

Taco Bell is redefining drive-thrus as consumers know it with one of its most innovative Taco Bell restaurant designs. Coined “Taco Bell Defy,” the restaurant recently opened its doors, but most importantly, its four-lane drive-thru, in Brooklyn Park, MN. The first of its kind two-story model delivers innovative technology, like a proprietary vertical lift to […]

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BEDGEAR Debuts Engaging ‘Retail Theater’

BEDGEAR Debuts Engaging ‘Retail Theater’

BEDGEAR has unveiled engaging “retail theater” displays to attract shoppers back into stores. The new displays demonstrate the breathability of its pillows, sheets and mattresses. BEDGEAR Ventilated Independent Suspension Units provide increased airflow; breathability throughout a mattress is not only innovative but also essential for health-conscious consumers. “BEDGEAR’s retail partners are looking to give their […]

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Joss & Main Opens First Physical Retail Store

Joss & Main Opens First Physical Retail Store

Joss & Main, a specialty retail brand catering to home decor enthusiasts, has opened its first physical store at The Burlington Mall, in Burlington, MA. This first store makes a bold impression, with a statement exterior defined by large arches framing the entry. The signature arch is carried throughout the interiors, referencing the arcades of […]

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Away Opens Its Retail Space In Boston, MA

Away Opens Its Retail Space In Boston, MA

Designing thoughtful standards for modern travel, Away started with luggage, designed with features that solve real travel problems-for life. Initially a direct-to-consumer company, Away wanted to make the move to the retail space. When they wanted to embark on their clicks-to-bricks journey, they needed a partner who knew how to deliver on their unique vision. […]

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Abercrombie & Fitch Launches Getaway-Inspired Store Design Concept

Abercrombie & Fitch Launches Getaway-Inspired Store Design Concept

Abercrombie & Fitch has announced a new store experience inspired by the brand’s intention of making every day feel as exceptional as the start of a long weekend. The getaway-themed aesthetic is a nod to a chic hotel lobby, designed to provide an immersive interpretation of the Abercrombie experience. “Our new getaway-inspired stores reflect the […]

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CVS Pharmacy Launches Elevated Skin Care

CVS Pharmacy Launches  Elevated Skin Care

Format CVS Pharmacy is piloting a new Skin Care Center format, featuring a “shop-in-shop” experience to bring enhanced access to skin health innovations. “We’re making a move to provide new health-focused, innovative offerings with our Skin Care Center, an elevated in-store experience designed to help customers navigate personal skin health solutions,” said Andrea Harrison, VP, […]

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Kiehl’s Unveils Modernized NYC Flagship Store

Kiehl’s Unveils Modernized NYC Flagship Store

Known for its old-world apothecary beginnings, scientifically advanced skincare formulas and expert service offerings, Kiehl’s is paying tribute to the neighborhood that’s housed its flagship store for over 170 years. In addition to the reopening of its NYC Flagship, a new creative campaign called “We Skincare About You Since 1851,” will launch to celebrate Kiehl’s, […]

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Lucid Motors Opens First Retail Location In The Pacific Northwest

Lucid Motors Opens First Retail Location In The Pacific Northwest

Lucid Group has opened its first retail location in the Pacific Northwest at University Village in Seattle, WA. Every Lucid Studio offers a digitally oriented luxury experience tailored to each customer’s preferences, whether they visit in-person, make inquiries entirely online, or combine the two. Lucid Studios allow customers to experience the brand in locations that […]

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VinFast Opens Six Stores In California

VinFast Opens Six Stores In California

VinFast has opened the first 6 VinFast Stores in California. In 2022, VinFast will continue to open more than 30 stores in California, while also exploring expansion to other states across the US. VinFast stores will showcase and sell VinFast’s premium electric vehicles while allowing customers to directly experience the company’s high-end customer service. This […]

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Decathlon Canada Opens New City Concept Store In Toronto’s Union Station

Decathlon Canada Opens New City Concept Store In Toronto’s Union Station

Decathlon, continues its Canadian expansion with a new City concept store, opening in Toronto’s Union Station. While the 3,500 sq. ft. City concept store will feature a top-seller selection of the 7,000 products offered by the brand, it will also conveniently serve as a pick-up location for downtown commuters who have made Click & Collect […]

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Lids Introduces Lids University

Lids Introduces Lids University

Lids has launched Lids University (Lids U), a new retail concept dedicated to collegiate sports product and apparel. Created as a space for fans to purchase products from their favorite schools, Lids U stores will open in key college markets and serve each local community they’re within. Lids U was developed in response to loyal […]

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Build-A-Bear Workshop Opens At Football Hall of Fame Village

Build-A-Bear Workshop Opens At Football Hall of Fame Village

Build-A-Bear Workshop has opened a new store at the Fan Engagement Zone at The Hall of Fame Village in Canton, OH, north of the Pro Football Hall of Fame. This Workshop offers the signature Build-A-Bear Make-Your-Own experience, including the iconic Heart Ceremony, with an assortment of furry friends, accessories, and products that appeal to kids, […]

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Macy’s To Bring Toys”R”Us To Every Macy’s Store For Holiday Season

Macy’s To Bring Toys”R”Us To Every Macy’s Store For Holiday Season

Macy’s has expanded its partnership with WHP Global to bring the Toys”R”Us brand to every Macy’s store in America this holiday season. The in-store shops will range from 1,000 sq. feet and span up to 10,000 sq. feet in flagship locations in Atlanta, Chicago, Honolulu, Houston, Los Angeles, Miami, New York and San Francisco. The […]

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Starbucks Unveils Heritage Market

Starbucks Unveils Heritage Market

Starbucks has created the Heritage Market, connecting three of the company’s most iconic and most visited stores and the partners who lead them, located at 1912 Pike Place (Starbucks original store), 1st& Pike and also 1st& University. Together, these three distinct locations in Starbucks hometown of Seattle represent the company’s historic past, present, and its […]

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Ellianos Coffee Drive-Thru Coffee Opens 100th Store

Ellianos Coffee Drive-Thru Coffee Opens 100th Store

Southeastern-based drive-thru coffee franchise, Ellianos Coffee, has reached the 100-store milestone. Ellianos Coffee Vice President of Franchise Development, Chad Stewart, said, “We are excited about the growth and brand momentum at Ellianos; however, every single store in our franchise that is signed or opened, we keep the focus back on the local community with that […]

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Shield T3 Launches Vending Machine For COVID-19 Tests

Shield T3 Launches Vending Machine For COVID-19 Tests

Shield T3, a spin out of the University of Illinois System’s Discovery Partners Institute, is providing vending machines stocked with more than 300 of its saliva-based, PCR tests for COVID-19. Students activate the machines with their smartphones by scanning a QR code. The machines come with a dropbox, so a user can collect a sample […]

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AdventHealth To Open Pharmacy Kiosk Locations In Florida

AdventHealth To Open  Pharmacy Kiosk Locations In Florida

AdventHealth is now home to MedAvail’s SpotRx pharmacy kiosks to make it convenient and more accessible for patients to fill prescriptions before leaving the doctor’s office. The SpotRx pharmacy kiosks will provide acute and chronic medications, over the counter products as well as creams, ointments, eye drops and test strips. Patients insert a prescription receipt, […]

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FIKA Launches Its First Cannabis Flagship Retail Store

FIKA Launches Its First Cannabis Flagship Retail Store

FIKA has launched its first flagship cannabis retail experience in the heart of Toronto’s historic Distillery District. “FIKA is a unique retail concept that puts the cannabis consumer first with a fresh, welcoming environment and unparalleled customer service,” said Christopher Kane, Chief Operations Officer. “We’ve designed our stores to be intuitive to newcomers and experienced […]

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