A Survey of Current P.O.P. Programs in the Retail Store
Neiman Marcus, in partnership with Balmain, has introduced Balmain Beach Club, an exclusive collection and immersive customer activation in Dallas. Debuting in 10 stores, the 14-piece collection of ready-to-wear and handbags is inspired by the French Riviera. Customers will be transported to a sumptuous beachfront clubhouse complete with black and white striped umbrellas, lounge chairs, […]
Wayfair, one of the world’s largest destinations for the home, has opened its inaugural large-format Wayfair store. Spanning 150,000 square feet, the Wayfair store is located in Edens Plaza in Wilmette, IL. The store is a one stop shop for all things home – including furniture, home decor, housewares and home improvement products, for any […]
Frontgate is launching its new retail experience at Preston Royal Village in Dallas, TX. Frontgate’s unique indoor/outdoor atrium space allows customers to engage with the industry-leading outdoor assortment year-round. The Design Studio provides dedicated conference space for Frontgate’s expert designers to collaborate with customers. Key elements of the new store include a front vestibule – […]
Estrella Jalisco debuts a new take on its Vive tu Estrella campaign, celebrating its authentic Mexican heritage. “Vive Tu Estrella embodies everything Estrella Jalisco stands for, and we’re thrilled to continue to delve further into this platform centered on igniting the Mexican pride of our fans,” said Ben Martinez, Marketing Dir. for Estrella Jalisco. “We’re […]
Country superstar Luke Combs is renewing his partnership with Miller Lite as he kicks off his North American tour. Miller Lite is the tour’s official beer partner with plenty of opportunities for legal-age fans to win a chance to see him perform. “He’s the most genuine brand fan we could have asked for, and we’re […]
Nordstrom celebrates the US launch of Prada Beauty with the largest beauty brand store takeover at the NYC Flagship. Customers can now shop the new and exclusive-to-Nordstrom Prada Beauty skincare collection in-store, including Augmented Skin Cream, Serum, Cleanser, and Essence, as well as a selection of Prada Beauty makeup products, including Reveal Skin Optimizing Foundation, […]
Cat & Jack kids’ apparel is now on display at Hudson’s Bay stores in Canada. Target has kicked off a wholesale initiative with Canadian department store Hudson’s Bay, bringing nearly 1,400 of its popular Cat & Jack kids’ apparel items to all Hudson’s Bay stores. The goal is to bring Hudson’s Bay shoppers a broader […]
Ferrari has opened its latest North American fashion and lifestyle store at the American Dream complex in East Rutherford, NJ. Situated in American Dream’s luxury wing, Ferrari’s new boutique takes cues from existing outposts in Milan, Maranello (Italy) and Miami updating them for American Dream’s dynamism and high-traffic curb appeal. The store’s facade features myriad […]
Aston Martin’s first ultra-luxury flagship location has opened on Park Avenue, in the heart of New York City. The new location brings the highest levels of the iconic British brand’s bespoke service, Q by Aston Martin to North America for the very first time. Conscientiously designed to immerse onlookers into the thrilling world of Aston […]
Pure Leaf Zero Sugar Sweet Tea with zero sugar and zero calories has been introduced. Real brewed without artificial flavors, colors, concentrates, or preservatives, each bottle contains zero calories and zero grams of sugar. Pure Leaf is bringing non-believers to the sweet side in a national campaign, with help from Emily Alyn Lind and Celeste […]
HTeaO, the leading iced tea franchise, has launched HTeaO Energy Shots, available in four fruit flavors. The new energy shots are available at all HTeaO locations and customers can enjoy them straight or use them as a “tea topper” for an extra kick of energy. HTeaO Energy Shots are crafted using only natural ingredients. Each […]
Freshslice Pizza, the innovative Canadian pizza franchise known for its culture of partnership announced that the Dallas/Fort Worth, TX metroplex will be the location of its first two U.S. based franchises. Marking a significant milestone in the company’s growth, with over 100 stores in Canada, Freshslice Pizza has revolutionized the pizza industry in Canada with […]
Through a long history, the Pizza Inn brand became fragmented from location to location. Each store faced a list of issues, including dated finishes, fixtures, and remnants of past remodels. Chute Gerdeman’s, (www.chutegerdeman.com), task was to bring the fleet back together under one cohesive voice aligned with the overarching brand, which was also undergoing a […]
ALDI needed fresh ideas, including a revamped store layout to showcase products, and they needed it all to be seamlessly rolled out to hundreds of grocery locations across the U.S. ALDI hired JLL Design Solutions, (www.us.jll.com). to create a new store design. One of the first moves the JLL team recommended was bringing the produce […]
Seiko Watch Corporation has opened a new U.S. “Grand Seiko Flagship Boutique” on iconic Madison Avenue. Located on Madison Avenue in New York City, the new multi-level flagship store is the largest Grand Seiko Boutique globally and promises an unparalleled experience for watch enthusiasts and connoisseurs, celebrating the brand’s rich heritage of artistry and innovation. […]
OMORPHO, a leading innovator in micro-weighted training apparel, announced a retail partnership with DICK’S Sporting Goods whereby OMORPHO’s lineup of micro-weighted training apparel and groundbreaking weighted G-Vest will be on display at DICK’S House of Sport locations. OMORPHO CEO Stefan Olander, said, “This partnership with DICK’S Sporting Goods will help to bring our revolutionary micro-weighted […]
Swiss performance sportswear brand On has opened its newest store in Portland, OR, underscoring the company’s ongoing global retail expansion. Across 3,400 sq. ft., On Portland will showcase the brand’s latest footwear, apparel and accessories curated in head-to-toe collections for run, trail and everyday movement. The centerpiece is the Magic Wall – a signature aspect […]
Ariat International, the leader in innovative Western, Work, and English footwear and apparel, has opened a flagship store in Las Vegas. The new location offers a wide-ranging, in-store assortment of products and highly-trained staff where customers can expect a premium shopping experience, including expert boot fittings, hat shaping, and brand technology education. The Ariat Brand […]
Samsung Electronics America has launched a cutting-edge pilot program to help enhance customer engagement within Chevron ExtraMile stations in San Diego, Millbrae, CA and Vancouver, WA. The pilot program will combine the high visual impact of 4K UHD Samsung Smart Signage Displays with a data-driven content strategy to attract and captivate in-store shoppers. The participating […]
Inspired by the original Beefeater London Dry Gin, Beefeater 0.0% maintains the brand’s iconic citric and juniper-forward profile but without the alcohol. Murielle Dessenis, Global V.P. Marketing, Gins for The Absolut Group, said, “We are proud to be bringing to the no-alcohol category an elevated option, removing the need for consumers to compromise or miss […]