Archive by category Sales Promotion News

The World of Sales Promotion

Instacart Technology To Help Grocers Unify The Online & In-StoreShopping Experience

Instacart Technology To Help Grocers Unify The Online & In-StoreShopping Experience

Instacart, (www.instacart.com), has unveiled Connected Stores, a bundle of six new Instacart Platform technologies helping grocers bring together the best of online ordering and in-store shopping for consumers. Connected Stores create a unified, personalized experience for customers by enabling them to move seamlessly between a retailer’s app or website and its physical, in-store experience. Together, […]

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Miller Lite Goes Big For Football Season

Miller Lite Goes Big For Football Season

Molson Coors’ two leading brands, Miller Lite and Coors Light, have planned a full slate of programming around pro and college football. “Few things go better together than football and beer, but we’re taking that a level further: Nothing goes better with football than our brands,” said April Roberts, Associate Marketing Manager for Coors Light. […]

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Modelo Teams Up With Desmond Howard For College Football Playoff Promotion

Modelo Teams Up With Desmond Howard For College Football Playoff Promotion

Modelo, The Official Beer Sponsor of the College Football Playoff, is celebrating college football fans by giving them the chance to prove their full-time fandom and win a $100,000 “salary” prize plus a trip to the College Football Playoff National Championship in Los Angeles in January 2023 in the Modelo Full-Time Fan Contest. One Contest […]

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Bud Light Pumps Up Fans For Football

Bud Light Pumps Up Fans For Football

Bud Light is getting fans across the country hyped-up for this year’s football season. “As the official beer sponsor of the NFL and the #1 best-selling beer brand in America, we know there is nothing quite like the excitement of football season,” said Alissa Heinerscheid, V.P., Marketing for Bud Light. “We’re helping fans everywhere start […]

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Coca-Cola Dreamworld Invites Fans To Fantasy Flavor

Coca-Cola Dreamworld Invites Fans To Fantasy Flavor

Coca-Cola Dreamworld, the fourth and final Coca-Cola Creations drop of 2022, bottles up the technicolor tastes and surrealism of the subconscious. The drink adds playfully vibrant flavor notes that evoke the boundless creativity of the human imagination to the unmistakable taste of Coca-Cola. “Coca-Cola Dreamworld taps into Gen Z’s passion for the infinite potential of […]

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Jones Soda Launches Photo Challenge Contest For College Students

Jones Soda Launches Photo Challenge Contest For College Students

Jones Soda has launched a Jones College Cooler contest giving college students an opportunity to win dorm-sized refrigerators, plenty of Jones Soda to share, wearables and other surprise items. The contest will feature three weekly photo challenges asking entrants to grab a few friends to create fun images involving activities such as spelling words with […]

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Pepsi Launches S’mores-Inspired Flavors

Pepsi Launches S’mores-Inspired Flavors

Pepsi is launching the Pepsi S’mores Collection so now fans can enjoy their favorite DIY dessert anytime, even when summer ends. The Pepsi S’mores Collection features three distinct flavors all packed into individual 7.5 oz Pepsi mini cans to encourage mixing and matching your way to the perfect combo, served in a cold glass: Toasty […]

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Dunkin’ Promotes Return Of Smooth Pumpkin Sippin’

Dunkin’ Promotes Return Of Smooth Pumpkin Sippin’

Dunkin’s Pumpkin Cream Cold Brew, Pumpkin Spice Signature Latte, pumpkin bakery line-up, and Maple Sugar Bacon have returned alongside two brand-new items – the Blood Orange Dunkin’ Refresher and Nutty Pumpkin Coffee. Pumpkin Cream Cold Brew pairs cold brew with notes of brown sugar and warm fall spices. Pumpkin Spice Signature Latte is available iced […]

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Dutch Bros Promotes Fall Seasonal Sips

Dutch Bros Promotes Fall Seasonal Sips

Dutch Bros, the drive-thru coffee company is featuring fan favorite Caramel Pumpkin Brûlée and soon to be fan favorite, Sweater Weather Chai at all of its more than 600 locations. The Caramel Pumpkin Brûlée features pumpkin and salted caramel flavors topped with pumpkin drizzle, raw sugar sprinks and Dutch Bros’ signature Soft Top. It can […]

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Miyoko’s Creamery Launches Foodie Truck Tour

Miyoko’s Creamery Launches Foodie Truck Tour

Miyoko’s Creamery, a plant-based milk creamery, is launching a Foodie Truck Tour, offering a menu of vegan dishes made with Miyoko’s cheese and butter. Founded by iconic plant milk cheesemaker Miyoko Schinner, Miyoko’s Creamery is working to bring plant milk cheese and butter to the mainstream by crafting award-winning products through time-honored techniques and the […]

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Bush’s Announces Re-Opening Of Bean Museum

Bush’s Announces Re-Opening Of Bean Museum

Bushs Beans has announced the re-opening of its newly revitalized Bush’s Visitor Center Museum in Dandridge, TN. Housed in the original Bush’s general store, the new museum maintains the historical feel, now with new innovative, digital experiences. The Bush’s Visitor Center features an interactive museum dedicated to beans, a General Store for shopping and the […]

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Truly Hard Seltzer Tasting Room Opens In Los Angeles

Truly Hard Seltzer Tasting Room Opens In Los Angeles

Truly Hard Seltzer has elevated its brand presence with the first Truly Hard Seltzer Tasting Room, located in the iconic Los Angeles Arts District. Truly LA is a fully immersive seltzer taproom offering drinkers and culture seekers innovative flavors and an exciting menu of seasonal shared plates which also features live entertainment from local up-and-coming […]

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Ericsson Imagine Live North America Tour Offers Innovative Mobile Customer Experience

Ericsson Imagine Live North America Tour  Offers Innovative Mobile Customer Experience

Ericsson has launched the Imagine Live North America Tour, which will bring Ericsson products and services directly to clients, prospects and communities across more than 60 customer sites. The Ericsson mobile experience will travel across North America through early 2023, from Eastern Canada to the West Coast of the United States. Tour stops will include […]

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Starbucks Fall Favorites Return To Grocery Stores

Starbucks Fall Favorites Return To Grocery Stores

Fall Starbucks flavored coffees and creamers are back on grocery store shelves. Joining the fall grocery lineup are new Starbucks Pumpkin Cream Nitro Cold Brew and Starbucks Salted Caramel Mocha Flavored Coffee. Returning Pumpkin Spice seasonal favorites include: Starbucks Pumpkin Spice Flavored Coffee, Starbucks Pumpkin Spice Cold Brew Concentrate, Starbucks Pumpkin Spice Flavored Creamer, Starbucks […]

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Getaway & Walmart To Open General Stores At Getaway Outposts

Getaway & Walmart To Open General Stores At Getaway Outposts

Walmart and Getaway, a health and wellness hospitality company on a mission to make space in the world for free time, have announced a partnership to helps guests live better by aiming to make traveling to nature even easier and convenient. The new alliance, which designates Walmart as Getaway’s first official retail partner, will introduce […]

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Cineplex Digital Media Selected By Primaris For New In-Mall Media

Cineplex Digital Media Selected By Primaris For New In-Mall Media

Cineplex Digital Media (CDM), has been selected to develop, install, and maintain a state-of-the-art digital signage network in Primaris REIT (Primaris) managed shopping centres in markets across Canada. CDM was selected for its extensive experience in the creation and management of innovative digital networks as well as its ability to offer a solution that includes […]

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SKKN BY KIM Launches First 3D Digital Media Campaign At Westfield World Trade Center

SKKN BY KIM Launches First 3D Digital Media Campaign At Westfield World Trade Center

Unibail-Rodamco-Westfield (URW), the global developer of Westfield shopping centers, teamed up with SKKN BY KIM, a skincare line developed by Kim Kardashian, to launch the first 3D digital media campaign on the 100-yard screen in the Oculus at Westfield World Trade Center. “With commuters and shoppers returning to the World Trade Center campus, it’s the […]

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Bailey’s Promotes Bailey’s S’mores Irish Cream Liqueur

Bailey’s Promotes Bailey’s S’mores Irish Cream Liqueur

Baileys is giving consumers another way to treat themselves with the new, limited time offering of Baileys S’mores Irish Cream Liqueur, an indulgent take on the classic campfire treat. Made with the iconic taste of Baileys Original Irish Cream Liqueur, Baileys S’mores blends the nostalgic flavors of toasted marshmallows and sweet graham crackers with a […]

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Sauza Agave Cocktails Launches Que Viva El Mariachi Contest

Sauza Agave Cocktails Launches Que Viva El Mariachi Contest

This Hispanic Heritage Month, Sauza Agave Cocktails is looking to encourage people to get busy living by spending valuable time with family and friends over flavorful drinks and music. To honor Sauza’s Mexican heritage and Jalisco roots, Sauza Agave Cocktails is giving ten lucky winners a free mariachi booking during Hispanic Heritage Month through its […]

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