The World of Sales Promotion
The Morandé Wine Group has introduced HAX, a 100% Cabernet Sauvignon from specific zones throughout Chile that have precise climatic and solar conditions that guarantee the highest concentration of polyphenols in the grapes with a more ample aromatic profile and a broader flavor palette than those of a traditional wine. This wine’s exceptional vinification process […]
Splash Beverage Group, a portfolio company of leading beverage brands, has received authorization to sell its Pulpoloco Sangria line in 187 of Ralph’s Grocery stores. Ralph’s Grocery, a division of The Kroger Company, is a market share leader with 187 stores across Southern California. “This is another significant milestone for Splash and a meaningful step […]
Bumble Bee Seafood is eliminating an estimated 23 million pieces of plastic waste per year by becoming the first shelf-stable seafood brand to change its multipack can product packaging from shrink wrap to readily recyclable paperboard cartons. The change will apply to all multipacks produced by Bumble Bee, a total of 23 SKUs including 4-can, […]
Anchor Dairy, the consumer brand of New Zealand Dairy Co-operative Fonterra, has launched its Organic carbonzero™ Certified Butter. New Zealand has one of the lowest on-farm carbon footprints in the world, making Anchor uniquely qualified to offer a butter option to help reduce environmental impact. The trend towards both clean label and sustainable products continues […]
Furthering its focus on reducing food waste, and in support of its commitment to achieve net-zero carbon emissions by 2050, Del Monte Foods announced two more of its products, Del Monte Gut Love and Boost Me Fruit Infusions, have been Upcycled Certified by the Upcycled Food Association, the world’s only third-party certification program for upcycled […]
Hennessy has released Hennessy V.S.O.P Limited Edition by Maluma. This vibrant limited edition bottling of Hennessy V.S.O.P encapsulates his ever-evolving perspective & constant strive for reinvention. Maluma, who has partnered with the brand since 2019, breaks ground as the first recording artist to ever collaborate with Hennessy on a limited edition bottle, representing a testament […]
In collaboration with AMC Networks and The Walking Dead, The Sexton Single Malt has unveiled an exclusive, co-branded bottle to commemorate the final season. To introduce the new release, America’s best-selling Irish single malt has teamed up with Walking Dead cast member, Ross Marquand, who plays a good-natured character known for his optimism. The striking […]
McDonald’s USA is conducting an operations test of the McPlant, a new plant-based burger, for a limited time in select restaurants across the U.S. The McPlant was created to give customers more delicious options in addition to the McDonald’s burger line-up that customers love, with fan favorites like the Big Mac and Quarter Pounder sandwich. […]
Pirate’s Booty recently teamed up with Nickelodeon to launch the “Unlock Your Treasure” sweepstakes that gives Pirate’s Booty fans the chance to win a variety of prizes, and one lucky winner the grand prize of a tropical family adventure at the Nickelodeon Hotels & Resorts Riviera Maya. Pirate’s Booty Puffs invites families to go on […]
ICEE Co., a subsidiary of J&J Snack Foods, has introduced ICEE Sandwich Crème Filled Cookies, available exclusively at Kroger. Fans can now enjoy the classic pop and fizz of their favorite carbonated beverage in a delicious crème filled cookie. Sandwiched between two vanilla wafers, cookies feature either Cherry or Blue Raspberry ICEE flavored crème – […]
General Mills and SEGA of America teamed up to celebrate Sonic the Hedgehog and the release of his film, “Sonic the Hedgehog 2,” with a special-edition line of cereal and fruit snacks. Now fans can collect gold rings just like the Blue Blur with a new honey-flavored, ring-shaped cereal, complete with Chaos Emerald and Spin […]
BurgerFi, one of the nation’s fastest-growing, premium fast-casual concepts, is testing new technologies to stay ahead of evolving consumer preferences. Supporting employees and enhancing efficiencies, Patty the Robot delivers an all-natural Cheeseburger, Chicken Tenders and fresh-cut fries directly to the table of a hungry customer at BurgerFi’s new location in Jupiter, FL. Karl Goodhew, Chief […]
The kiosk at Citizens Market Hall at the newly opened Manhattan West is an innovative approach to the food ordering experience. It is part of a new culinary marketplace in the growing Hudson Yard area of New York City. Supporting these new food concepts are 8 self-service kiosks arranged throughout the hall. The kiosks in […]
Vispero, the global leader for assistive technology products for the blind and low vision community, has been selected by McDonald’s to assist in providing customers with an accessible kiosk experience. Vispero’s product, JAWS Kiosk, has been deployed to select McDonald’s restaurants. “The selection of JAWS Kiosk as a solution for McDonald’s is a game changer […]
White Claw Hard Seltzer is bringing something new and different to the hard seltzer category with the launch of White Claw Surf. White Claw Surf is the first full flavor offering from the brand. “White Claw Surf is the biggest news in seltzer since the original launch of White Claw,” said John Shea, Chief Marketing […]
Following a successful regional launch last year, Anheuser-Busch is set to expand NÜTRL Vodka Seltzer nationwide, including the addition of a brand new Mango flavor. NÜTRL is a light and refreshing spirits-based seltzer with a clean finish made from simple ingredients including vodka, seltzer and real fruit juice. In addition to its national expansion, NÜTRL’s […]
Corona Hard Seltzer Seltzerita has officially arrived. The Corona brand’s latest innovation brings together bold margarita flavor and the essence of a sparkling seltzer, making you feel like you’re lounging beachside with just one sip. Inspired by popular margarita flavors, Corona Hard Seltzer Seltzerita is made with a splash of real Mexican lime juice, sweetened […]
Milwaukee Brewers Announce Partnership For State-Of-The-Art Indoor Golf Venue At American Family Field X-Golf America and the Milwaukee Brewers announced a new partnership to bring a state-of-the-art indoor golf experience to American Family Field, a first of its kind entertainment venue in a Major League Baseball ballpark, and a first-ever X-Golf location in a sports […]
After more than 125 years as one of sport’s most iconic snacks, Cracker Jack is adding a new face to its roster, with the introduction of Cracker Jill to celebrate the women who break down barriers in sports. Tapping into the brand’s rich history with America’s favorite pastime, Cracker Jill comes to life through five […]
Estrella Jalisco, the beer brand with over 100 years of Mexican brewing tradition and the official cerveza sponsor of the Los Angeles Dodgers for 2022, is introducing a special-edition Dodgers Michelada, available in a 25oz can. Estrella Jalisco is introducing new special-edition Dodgers Michelada and a chance to win the ultimate fan experience at Dodger […]