Archive by category Sales Promotion News

The World of Sales Promotion

Starbucks Fall Favorites Return To Grocery Stores

Starbucks Fall Favorites Return To Grocery Stores

Fall Starbucks flavored coffees and creamers are back on grocery store shelves. Joining the fall grocery lineup are new Starbucks Pumpkin Cream Nitro Cold Brew and Starbucks Salted Caramel Mocha Flavored Coffee. Returning Pumpkin Spice seasonal favorites include: Starbucks Pumpkin Spice Flavored Coffee, Starbucks Pumpkin Spice Cold Brew Concentrate, Starbucks Pumpkin Spice Flavored Creamer, Starbucks […]

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Getaway & Walmart To Open General Stores At Getaway Outposts

Getaway & Walmart To Open General Stores At Getaway Outposts

Walmart and Getaway, a health and wellness hospitality company on a mission to make space in the world for free time, have announced a partnership to helps guests live better by aiming to make traveling to nature even easier and convenient. The new alliance, which designates Walmart as Getaway’s first official retail partner, will introduce […]

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Cineplex Digital Media Selected By Primaris For New In-Mall Media

Cineplex Digital Media Selected By Primaris For New In-Mall Media

Cineplex Digital Media (CDM), has been selected to develop, install, and maintain a state-of-the-art digital signage network in Primaris REIT (Primaris) managed shopping centres in markets across Canada. CDM was selected for its extensive experience in the creation and management of innovative digital networks as well as its ability to offer a solution that includes […]

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SKKN BY KIM Launches First 3D Digital Media Campaign At Westfield World Trade Center

SKKN BY KIM Launches First 3D Digital Media Campaign At Westfield World Trade Center

Unibail-Rodamco-Westfield (URW), the global developer of Westfield shopping centers, teamed up with SKKN BY KIM, a skincare line developed by Kim Kardashian, to launch the first 3D digital media campaign on the 100-yard screen in the Oculus at Westfield World Trade Center. “With commuters and shoppers returning to the World Trade Center campus, it’s the […]

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Bailey’s Promotes Bailey’s S’mores Irish Cream Liqueur

Bailey’s Promotes Bailey’s S’mores Irish Cream Liqueur

Baileys is giving consumers another way to treat themselves with the new, limited time offering of Baileys S’mores Irish Cream Liqueur, an indulgent take on the classic campfire treat. Made with the iconic taste of Baileys Original Irish Cream Liqueur, Baileys S’mores blends the nostalgic flavors of toasted marshmallows and sweet graham crackers with a […]

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Sauza Agave Cocktails Launches Que Viva El Mariachi Contest

Sauza Agave Cocktails Launches Que Viva El Mariachi Contest

This Hispanic Heritage Month, Sauza Agave Cocktails is looking to encourage people to get busy living by spending valuable time with family and friends over flavorful drinks and music. To honor Sauza’s Mexican heritage and Jalisco roots, Sauza Agave Cocktails is giving ten lucky winners a free mariachi booking during Hispanic Heritage Month through its […]

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Absolut Launches Born To Mix Campaign

Absolut Launches Born To Mix Campaign

Absolut has launched its biggest global marketing campaign in over a decade, “The World of Absolut Cocktails. Born to Mix.” The campaign, featuring Academy Award winning actor Rami Malek, will introduce The World of Absolut Cocktails, a distinctively diverse world in which cocktails are personified through dynamic, engaging characteristics that align with different backgrounds, adult […]

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Hostess Brands Offers Fall-Flavored Snacks

Hostess Brands Offers  Fall-Flavored Snacks

Hostess Brands is offering six delicious fall-flavored treats, including the addition of one new festive variety for its seasonal lineup, this fall. Hostess fans once again will be able to enjoy their favorite snacks in fall- and Halloween-inspired selections of the brand’s classic treats when they reach store shelves. The returning snacks for autumn include […]

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My/Mochi Ice Cream Brings Back Pumpkin Spice For Fall

My/Mochi Ice Cream Brings Back Pumpkin Spice For Fall

Modern frozen snack company, My/Mochi, has brought back one of its most popular and limited-edition ice-cream favorite flavors of fall -Pumpkin Spice. As always, My/Mochi will melt in the mouths and minds of consumers that agree pumpkin spice is their go-to fall favorite snack flavor. My/Mochi’s Pumpkin Spice Ice Cream is reimagined with creamy, decadent […]

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Mars Kicks Off Halloween With Innovative Products

Mars Kicks Off Halloween With Innovative Products

This Halloween season, SNICKERS, TWIX and M&M’S, members of the Mars family of brands, will release three ghoulishly fun products: SNICKERS FUN SIZE and TWIX FUN SIZE Ghoulish Green Bars and M&M’S Mad Scientist Mix, allowing shoppers to treat themselves and others all season. The M&M’S Mad Scientist Mix brings together three fan favorite flavors […]

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Doritos Launches Triangle Tracker AR Promotion

Doritos Launches Triangle Tracker AR Promotion

Doritos, the iconic triangle-shaped chip brand, is taking the basic triangle to Another Level with Triangle Tracker, a nationwide hunt where any triangle can unlock exclusive experiences and rewards. Through both the Snapchat AR lens that converts any real-world triangle into Doritos and weekly TikTok challenges, triangle trackers everywhere will soon realize how often they […]

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Trolli Drops Collectable Halo Infinite Pack Series Introduced

Trolli Drops Collectable Halo Infinite Pack Series Introduced

Trolli continues its legacy of amplifying the gaming experience by revealing a collaboration with Halo Infinite, the latest addition to the Halo universe. Trolli, the sour gummi brand, and Halo are debuting an exclusive, collectable series of four limited-edition Halo Infinite packs. The new Halo Infinite packs feature Halo’s iconic hero, Master Chief, front-and-center. “Almost […]

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Harvest Snaps Launches TikTok Experience

Harvest Snaps Launches  TikTok Experience

Harvest Snaps, the plant-based snack from Calbee America, is bringing to life a music-driven, TikTok promotion to engage college students across the U.S. Created in partnership with Cutwater, Harvest Snap’s digital creative agency, the promotion, entitled “Snap Sounds,” could be accessed directly through TikTok or by scanning the QR code on Harvest Snaps’ newly launched […]

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19 Crimes Launches First Sparkling Wine With Snoop Dogg

19 Crimes Launches First Sparkling Wine With Snoop Dogg

19 Crimes, has unveiled Snoop Cali Gold, the franchise’s first sparkling wine that coincides with the world’s first rapping wine label. The gold-foiled edition of Snoop’s iconic label contains a new web-based Augmented Reality experience giving fans the option to hear Snoop rap his timeless party track “Who Am I (What’s My Name)?” from the […]

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Gnarly Head Wines Announces Launch In Partnership With Grateful Dead

Gnarly Head Wines Announces Launch In Partnership With Grateful Dead

Gnarly Head has released two Limited Edition Grateful Dead-themed wines in partnership with iconic American rock band, the Grateful Dead. A rich, spicy Old Vine Zinfandel, sourced from 35-to-80-year-old-vines in Gnarly Head’s home appellation of Lodi, CA, and a brooding, darkly fruity California Cabernet Sauvignon is hitting retail shelves in the U.S. this month. Labels […]

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Chronic Cellars Introduces New AR Experience

Chronic Cellars Introduces New AR Experience

Chronic Cellars, encourages enthusiasts to get their ‘game on’ with the debut of an interactive, gamified augmented reality (AR) experience. Adventure seekers and wine enthusiasts alike can purchase a bottle of Chronic Cellars Purple Paradise, scan the QR code with their phone, to watch good ‘ol Purple come to life with augmented reality. The AR […]

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Dave & Buster’s Teams With Coca-Cola & Zippin For Checkout-Free Restaurant Experience

Dave & Buster’s Teams With Coca-Cola & Zippin For Checkout-Free Restaurant Experience

Dave & Buster’s and Coca-Cola have tapped Zippin for an in-restaurant checkout-free experience in Hollywood, FL. Being able to shop for snacks and drinks quickly has made checkout-free shopping popular, and just the right technology for Dave & Buster’s. Gamers now have the option to sit down to order food or break for a quick […]

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Argex Beverages Releases Devant Brut

Argex Beverages Releases Devant Brut

Bubbly-lovers can rejoice with Devant Champagne, the result of the collaboration between Argex Beverages and renowned Champagne producer House of Charles Ellner in Epernay, France. Exemplifying its tagline, “disruption by design,” Devant showcases a first-of-its-kind, glow, and interactive label for 750ml and Magnum formats. This first-of-its-kind, glow-in-the-dark label, offering an interactive blinking feature, is becoming […]

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Cheq Partners With Pepsico To Enhance Fan Experience

Cheq Partners With Pepsico To Enhance Fan Experience

CHEQ is partnering with PepsiCo Beverages North America (PBNA) to bring their combined offering to stadiums, universities, and restaurants, starting in the Miami, FL market and expanding soon to the rest of the nation. CHEQ’s technology allows consumers to place on-premise food and beverage orders from their mobile devices and have it delivered to their […]

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Fanatics & Detroit Lions Create Omnichannel Shopping Experience

Fanatics & Detroit Lions Create Omnichannel Shopping Experience

The Detroit Lions and Fanatics have announced a multi-year extension and expansion of their partnership. Fanatics will assume operations of the full suite of on-site merchandise and fan gear outlets at Ford Field, while continuing to power the Lions’ online and mobile commerce business. A centerpiece of the new partnership is Fanatics’ significant investment to […]

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