The World of Sales Promotion
Tim Hortons U.S. Promotes Baked Goods This Holiday Season. Tim Hortons US restaurants offered something for everyone this Holiday Season, including Tim’s baked goods and beverages with a festive holiday twist! Guests could try the rich Holiday Chai Lattes in peppermint or gingerbread, the adorable Snowman Donut, and the festive Holiday Sugar Dream Cookie featuring […]
To bring back some holiday magic and enchant the travelers, Lindt & Sprüngli (USA) Inc. landed in the Ronald Reagan Washington National Airport, handing out LINDOR Milk truffle samples to travelers to allow for blissful moments during the stress of holiday travel. Lindt also surprised holiday travelers with full-size bags and boxes of LINDOR Milk […]
Delta has opened the Window Seat Shop, bringing SkyMiles Members some of the most coveted artisan gifts and goods from around the globe. The Window Seat Shop offers a curated pop-up experience designed to bring Delta SkyMiles Members a taste of what the airline’s top destinations have to offer while giving shoppers the opportunity to […]
Subaru of America and its WinterFest partner, POWDR, announced the Subaru WinterFest, the premier winter playground for music fans, skiers, snowboarders, and dog lovers . WinterFest will be arriving at six mountain destinations across the U.S. this winter. Alan Bethke, Sr. V.P., Marketing, Subaru, said, “WinterFest is one of our most highly anticipated events of […]
LOUIS XIII Cognac made a highly anticipated return to Las Vegas for race week, bringing a blend of prestige and heritage to the city’s most thrilling event of the year. The limited-time pop-up retail experience, located within Wynn Las Vegas, present ed the brand’s classic range alongside its highly coveted limited editions. LOUIS XIII hosted […]
Fishwife recently opened a one-of-a-kind, immersive tinned fish experience Pop Up Shop in New York City. The pop up was jam-packed with can’t-miss activations – think: aperitivo nights, pizza friday, ,smoked fish spreads with the iconic apollobagels live mini-print drawings, and bonbonnyc fish gummies. Fishwife is a woman-founded and led food company aiming to make […]
Verizon & Barbie Turn DreamHouse Into The StreamHouse This holiday season, Verizon and Barbie, announced a collaboration showcasing This holiday season, Verizon and Barbie, announced a collaboration showcasing Barbie as the star of Verizon’s holiday campaign. Fans saw the iconic Barbie DreamHouse turn into a Barbie StreamHouse powered by Verizon. The Barbie StreamHouse captured all […]
Coca-Cola Company has announced the highly anticipated regional re-launch of Barrilitos, a cherished Mexican soft drink brand with a rich legacy dating back to 1938. A new addition to Coca-Cola’s imports portfolio, Barrilitos hails from Monterrey, México, and is poised to make waves in California. With its nostalgic appeal, vibrant flavors, and premium quality, this […]
The Pepsi Smart Can is a first-of-its-kind connected device showcasing the new potential of the latest technologies to create new plat-forms of communication and experience. The Pepsi Smart Can is a reusable object, with a flexible digital screen displaying high-definition videos, movement sensors, state-of-the-art sound technology, and connectivity enabling the can to receive and send […]
Red Bull has announced the highly anticipated 2024 Red Bull Winter Edition, Iced Vanilla Berry, a new seasonal offering that delivers the wiiings of Red Bull Energy Drink with the taste of blueberry and vanilla. For the first time in the Red Bull Editions lineup, this Winter Edition will be available with and without sugar. […]
Hop Valley Brewing Co., a subsidiary of Tilray Brands, has announced its new partnership with the Portland Trail Blazers and the opening of the Hop Valley Brewing Hop Box bar inside Moda Center. This innovative and vibrant new bar is set to enhance the fan experience at Portland’s premier sports and entertainment venue. Ty Gilmore, […]
Stagwell Inc.’s ARound, the pioneering shared augmented reality (AR) platform, and the Los Angeles Rams have teamed up with Princess Cruises and Uber Eats to revolutionize how AR is integrated into live sports broadcasts and in-stadium experiences. ARound’s automatic camera integration allows AR effects to be broadcast on the Infinity Screen, blending live game moments […]
Freddy’s Frozen Custard & Steakburgers has opened its first location inside the Enterprise Center in St. Louis. The sports and entertainment complex is home to the 2019 Stanley Cup champion St. Louis Blues. This marks Freddy’s first location inside a National Hockey League arena, and its fourth non-traditional restaurant in a professional sports venue, including […]
Lobos 1707 Tequila & Mezcal, the ultra-premium agave spirit brand, has launched a bold new brand identity and multichannel marketing campaign titled, UnDOMESTICATE. The campaign, developed in partnership with creative agency Hudson Rouge, welcomes viewers to the Center for Human Un-Domestication, a retreat that helps individuals unleash their inner wolf and live their life unapologetically. […]
ANGEL’S ENVY and the Arbor Day Foundation, the world’s largest member nonprofit dedicated to planting trees, have entered their 11th year of partnership for the annual Toast the Trees initiative. Since the program’s inception in 2014, ANGEL’S ENVY and the Arbor Day Foundation have planted over 311,000 White Oak trees. Each September, in honor of […]
Claire’s is unleashing a whole new dimension of its partnership with Hello Kitty with a creative campaign, exclusive collection and year-long activations that bring Hello Kitty’s legacy to life like never before. The “Hello Kitty, Hello World” campaign creates an immersive celebration honoring the global icon, cementing Claire’s as a go-to destination for all things […]
In the historic gold rush town of Groveland, CA, Rivian has restored an abandoned gas station to create its first Charging Outpost — a unique, new kind of charging site designed for drivers to not just charge their EVs but to rest and refresh before hitting the road again. Inside, visitors will find an inviting […]
Grocery TV has announced the expansion of its in-store retail media network into pharmacies, providing brands and retailers with another key touchpoint to engage shoppers and provide valuable health-related information to pharmacy customers during their store visit. Grocery TV’s in-store digital pharmacy solution has been rolled out with a number of the retailers in its […]
From media sponsorships and giveaways to themed packaging and fantasy football, Miller Lite and Coors Light are making sure they’re around for every down this football season. Molly Long, Assoc. Mktg. Manager, Miller Lite, said, “Football is the biggest time of year for Miller Lite. It’s a huge part of Miller Lite’s DNA,” said Long. […]
Dos Equis wants college football teams -and their fans- to “Go for Dos” more often this year, and it is planning to give away up to ONE MILLION free beers to make it happen. To encourage and celebrate “Going For Dos,” Dos Equis is paying it forward by offering football fans tens of thousands of […]