Archive by category Sales Promotion News

The World of Sales Promotion

Dutch Bros Promotes Mangonada Rebel Featuring Tajín

Dutch Bros Promotes Mangonada Rebel Featuring Tajín

Dutch Bros has introduced the Mangonada Rebel featuring Tajín, available at all 700+ Dutch Bros locations. The Mangonada Rebel is inspired by the iconic Mexican treat. This energizing take on a classic features a mix of Dutch Bros’ exclusive energy drink, Rebel, and mangonada flavor topped with Strawberry Real Fruit and Tajín. “When we first […]

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Mango Shotta Combines Tequila And Mango With A Bite Of Jalapeño

Mango Shotta Combines Tequila And Mango With A Bite Of Jalapeño

Sazerac Co., has launched Mango Shotta, a mango-jalapeño-tequila shot offering that’s not afraid to be a little spicy. Inspired by the traditional Mexican “mangonada” recipe, Mango Shotta combines high-quality tequila with the sweet, fruity flavor of mango and the bold, spicy bite of jalapeño for a shot experience unlike any other. And, with lower alcohol […]

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Cocovibe Launches Nutritious Drinks With Superior Sustainability

Cocovibe Launches Nutritious Drinks With Superior Sustainability

Cocovibe is launching environmentally sustainable, organic, plant-based, low sugar, additive-free, dispensed, functional electrolyte drinks. All Cocovibe styles are made with only two ingredients: organic coconut water and organic fruit juice They contain no additives (sugars, preservatives, or artificial ingredients), two to three times more electrolytes than sports drinks and two-thirds less sugar than traditional fruit […]

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Topo Chico Spirited Launches With Three RTD Cocktails

Topo Chico Spirited Launches With Three RTD Cocktails

Molson Coors is set to release Topo Chico Spirited, its first line of ready-to-drink canned cocktails made with real spirits. Made with real juice and filtered sparkling water, Topo Chico Spirited will launch in single-flavor packs of three varieties, each inspired by classic cocktails: Tequila & Lime (ranch water), Tequila & Grapefruit (paloma) and Vodka […]

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Oatly Partners With Minor League Baseball

Oatly Partners With Minor League Baseball

Oatly Group AB, the world’s largest oatmilk company, and Minor League Baseball have announced an exclusive, multi-year partnership across the US and Canada. The partnership launched in select parks and is believed to be the first-ever national, plant-based milk and plant-based, non-dairy dessert partnership with a sports league in the US. “We’re thrilled for Oatly […]

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Carol’s Daughter Forms Exclusive Partnership With Disney’s ‘Little Mermaid’

Carol’s Daughter Forms Exclusive Partnership With Disney’s ‘Little Mermaid’

Carol’s Daughter, a pioneer in the natural haircare space, is encouraging fans to embrace their inner mermaid and let their curls sing as the exclusive haircare partner of Disney’s “The Little Mermaid.” Carol’s Daughter has re-released three classic collections – Black Vanilla, Wash Day Delight and Goddess Strength, with limited edition packaging in honor of […]

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Burger King Conducts Co-Promotion With Spider-Man: Across The Spider-Verse

Burger King Conducts Co-Promotion With Spider-Man: Across The Spider-Verse

Burger King, in co-promotion with Spider-Man: Across the Spider-Verse, is entering the Spider-Verse with a limited-time take on the brand’s iconic Whopper sandwich. The “Spider-Verse” Whopper features a red bun topped with black sesame seeds, along with melted Swiss cheese and all the traditional Whopper toppings. Burger King Guests can have the “Spider-Verse” Whopper their […]

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Nékter Juice Bar Collaborates With Nintendo This Summer

Nékter Juice Bar Collaborates With Nintendo This Summer

Nékter Juice Bar is teaming up with Nintendo to bring gaming fun this summer. To celebrate this collaboration and the return of Nékter’s Skoop frozen treat to the brand’s nearly 200 locations across the U.S., Nékter Juice Bar is providing its guests the opportunity to win one of 25 Nintendo Switch – OLED Model Prize […]

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Tastykake Sweepstakes Ties To Spider-Man: Across The Spider-Verse

Tastykake Sweepstakes Ties To Spider-Man: Across The Spider-Verse

Tastykake is launching new product packaging inspired by the Sony Pictures’ movie “Spider-Man: Across the Spider-Verse.” The theatrical-themed packaging is featured on several fan favorite snacks including Tastykake single serve Mini Donuts and multipack Mini Muffins, Pecan Swirls and Glazed Honey Buns. Fans of Tastykake products and the Spider-Verse saga alike will be delighted to […]

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Dunkin’ Introduces New Iced Beverages

Dunkin’ Introduces New  Iced Beverages

Dunkin’ is introducing a fresh lineup of iced beverages. Dunkin’ fans can enjoy the New Raspberry Watermelon Dunkin’ Refresher, Turtle Signature Latte, and Butter Pecan Crunch Frozen Coffee. Dunkin’ Refreshers are an invigorating boost that iced aficionados sip. Guests can delight in fun flavors, including the new Raspberry Watermelon Dunkin’ Refresher and the popular comeback, […]

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Displai AR Launches Partner Program

Displai AR Launches Partner Program

Displai, (www.displai.io), a leading augmented reality platform for product packaging, has launched its official partner program for the packaging and print industries. This program enables packaging and print companies to leverage Displai’s technology and expertise to enhance their customer engagement capabilities and drive business growth. Displai’s technology leverages augmented reality (AR) to enable consumers to […]

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Lemonade Stand At Main & Vine Teams Up With Minor League Baseball For ‘23 Season

Lemonade Stand At Main & Vine Teams Up With Minor League Baseball For ‘23 Season

Lemonade Stand at Main & Vine is taking its trio of All-American wines out to the ballpark this summer as a sponsor of Minor League Baseball (MiLB). A classic twist on an American favorite, these refreshing and sweet wines – each blended with all natural flavors of freshly squeezed lemonade and ripe-picked fruit – will […]

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Dulce Vida Tequila Introduces New Ready-To-Drink Cocktails In Tetra Pak Cartons

Dulce Vida Tequila Introduces New Ready-To-Drink Cocktails In Tetra Pak Cartons

Dulce Vida Tequila has launched three new ready-to-drink cocktails in Tetra Brik Aseptic 1000 Square cartons. Available in Margarita, Watermelon Margarita and Paloma, each Dulce Vida cocktail is crafted using real fruit juice, all-natural ingredients and Dulce Vida Blanco Tequila as a base for a premium, portable, cocktail experience. Dulce Vida RTD Cocktails in Tetra […]

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McDonald’s Celebrates ‘The Little Mermaid’

McDonald’s Celebrates ‘The Little Mermaid’

McDonald’s is celebrating one of Disney’s most iconic dreamers, Ariel, with “The Little Mermaid” Happy Meal, featuring under-the-sea and on-land characters such as title character Ariel, Eric, Sebastian, and Flounder. As part of its ongoing commitment to giving back to community programs, McDonald’s donated funds to Black Girls Surf, to help support the next generation […]

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Kraft Heinz Unveils HEINZ REMIX

Kraft Heinz Unveils HEINZ REMIX

Kraft Heinz has unveiled HEINZ REMIX, the first customizable and IoT-enabled digital sauce dispenser to launch that allows consumers to personalize their own flavor creations. With over 200 potential sauce combinations, HEINZ REMIX is the latest innovation from the Company’s foodservice or “Away From Home” (AFH) division, which is a key growth platform as outlined […]

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Home Run Dugout Facility Opens Combining Baseball And Technology

Home Run Dugout Facility Opens Combining Baseball And Technology

Home Run Dugout, an innovative entertainment experience, has opened in Katy, TX. It is perfect for both baseball enthusiasts and non-sports fans alike, offering state-of-the-art batting bays that allow guests to hit home runs into the virtual bleachers of their favorite MLB stadiums while enjoying some cold drinks and delicious eats. Guests can enjoy a […]

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Kroger Adds Upcycled Bread To Lineup

Kroger Adds Upcycled Bread To Lineup

Kroger is offering customers more items with upcycled ingredients with the addition of two new Simple Truth products to advance sustainability. “We are continually looking for creative and innovative solutions to support our vision of creating zero-waste communities,” said Juan De Paoli, V.P., Our Brand, Kroger. “Our customers sharing in that commitment by recycling packaging […]

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H-E-B Debuts Houston Astros H-E-B Creamy Creations

H-E-B Debuts  Houston Astros H-E-B Creamy Creations

H-E-B has launched H-E-B Creamy Creations Houston Astros Peanut Brittle ice cream. This seasonal selection is exclusive to the Houston area and will be available in both half-gallon and pint sizes. Fans of the 2022 MLB World Champions will be happy to know that 5% of each ice cream purchase price will be donated to […]

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Neptune Wellness Expands Sprout CoComelon Co-Branded Organic Baby Food Into Target Stores

Neptune Wellness Expands Sprout  CoComelon Co-Branded Organic Baby Food  Into Target Stores

Neptune Wellness Solutions, a consumer-packaged goods company focused on plant-based, sustainable and purpose-driven lifestyle brands and Sprout Organics, the Company’s organic plant-based baby food and toddler snack company, announced that four of its most popular Sprout Organics x CoComelon co-branded, organic toddler pouches are now available in select Target Stores across the U.S. The Sprout […]

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Dos Equis Expands Its Portfolio For Summer

Dos Equis Expands Its Portfolio For Summer

Dos Equis is expanding its product portfolio with Dos Equis Lime & Salt ZERO non-alcoholic, Dos Equis Michelada and Dos Equis Mango Margarita. “As we continue to grow the Dos Equis portfolio, we are taking a look at what our customers are choosing to drink and creating products inspired by those choices,” said Ligia Patrocinio, […]

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