Cat & Jack kids’ apparel is now on display at Hudson’s Bay stores in Canada. Target has kicked off a wholesale initiative with Canadian department store Hudson’s Bay, bringing nearly 1,400 of its popular Cat & Jack kids’ apparel items to all Hudson’s Bay stores.
The goal is to bring Hudson’s Bay shoppers a broader range of kids’ clothing sizes that are affordable, durable and stylish. Its research shows that many Canadian shoppers already know and love Cat & Jack – the most popular kids’ apparel brand in the U.S. – for its exceptional design and value. The early response from Hudson’s Bay customers has been so positive that they’re expanding the brand to include swim, outerwear and shoes.
“It’s been exciting to see the way Canadian consumers have responded to the exceptional value Cat & Jack offers,” said Christina Hennington, Target’s Chief Growth Officer. “That combination of amazing design, high quality and great prices sets Target’s owned brands apart, and we’re pleased to extend these brands to more consumers outside of our home market.”
“In everything we do, our focus is always customer-first,” said Liz Rodbell, President & CEO of Hudson’s Bay. “Now more than ever families are looking for quality, value and sustainability when shopping for their children. And when kids get dressed they want to be comfortable, be active, and have fun in their clothes. Cat & Jack delivers on all fronts.”