Topo Chico Hard Seltzer’s “Topo Chico de Mayo Swap Shop” allowed people to swap their old Cinco tchotchkes – the shot glass necklace, the fake mustache, the Cinco de Drinko T-shirt – in exchange for a rebate of Topo Chico Margarita Hard Seltzer.
“The only thing that should be cheesy about Cinco de Mayo is the queso, so Topo Chico Hard Seltzer is stepping in to do something about all those cheap, stereotypical party accessories,” said Matt Escalante, V.P., Hard Seltzers, Molson Coors Beverage Co.
At 100 calories and 4.5% alcohol by volume, Topo Chico Margarita Hard Seltzer boasts the flavors of margaritas without the high sugar content and calories of the spirit-based version.