The Wonderful Co. has appointed Benal Serin as Senior Vice President of Marketing. In her new role, Serin will be responsible for leading all marketing efforts in Wonderful’s industry-leading product portfolio that includes nuts (Wonderful Pistachios), juice, tea, and arils (POM Wonderful), and citrus (Wonderful Halos mandarins and Wonderful Seedless Lemons) businesses.
Serin will play an integral role building best-in-class brand growth strategies for the company’s global marketing initiatives.