In celebration of Marvel Studios’ “I Am Groot,” a Collection of Original Shorts debuting only on Disney+ this year, Wonderful Pistachios launched its “Groot Gets Crackin'” campaign to showcase the plant-protein power of Wonderful Pistachios.
The campaign, featuring Guardians of the Galaxy fan-favorite character Groot, will activate across a wide range of touch points including TV, limited-edition packaging, digital and social media, national sweepstakes, fan experiences, as well as photo worthy point-of-sale displays in-stores.
Fans of the adorable character will be captivated by a limited-edition 24-ounce bag of Wonderful Pistachios Roasted & Salted featuring everyone’s favorite baby tree.
Wonderful Pistachios Teams Up With Marvel Studios
